Marketing Automation Manager (Remote)

Location: Remote

Job Type: Permanent

Compensation Range: $90,000 - 130,000 per year

We have an amazing opportunity for a remote Marketing Automation Manager specializing in HubSpot!

This role will partner closely with data and analytics, sales, and business development to identify opportunities for automation and build all marketing and communications automations within HubSpot.

Responsibilities:

• Lead the implementation of HubSpot, working closely with stakeholders to optimize processes.
• Execute email marketing campaigns and design automation workflows.
• Develop a HubSpot maturity roadmap and persona-based automations.
• Collaborate with data teams to integrate third-party data sources into HubSpot.
• Create a marketing automation strategy that aligns with business goals.
• Build landing pages and forms within the HubSpot platform.
• Expand automation capabilities to include in-app messaging and push notifications.
• Work with marketing, data analytics, and sales teams to develop audience segments.
• Manage global opt-in and opt-out processes.
• Maintain regular communication with HubSpot representatives to optimize platform performance.
• Visualize HubSpot data in Power BI, integrating insights from Google Analytics.
• Oversee the HubSpot database and contribute to change management efforts.
• Serve as the product owner, ensuring HubSpot remains effective and up-to-date.
  
  
  

Qualifications:

• Experience level: Manager
• Education: Bachelors
• 3-5 years of experience.
• Proficient in HubSpot.
• Financial services (banking or credit union) or experience working in a regulated industry (healthcare, insurance, etc.) preferred.
• Experience sourcing and working with HubSpot-certified partners.
• Deep experience building, maintaining, and reporting on email automations.
• Proficient in HubSpot database management and ensuring list hygiene.
• Highly collaborative self-starter.
  
  
  

JOBID: 1064701

#PL

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).

This posting is open for thirty (30) days.