Job Description Summary
Position Summary
The Regional Director Franchise Operations & Revenue Development fosters brand equity, best in class operations, and net unit growth by consulting and supporting assigned hotels focusing on revenue performance, guest satisfaction, and brand program and standards execution. Serving as the primary face of the brand, the position develops meaningful hotel owner and operator relationships through authentic engagements.
The position is responsible for creating visible brand value for stakeholders, partnering with the hotel sales team to deliver booked business and viable sales leads by conducting in-market sales calls and marketing events. The position consults and educates hotel owner and operators on effective sales and operational best practices to influence revenue growth.
Stakeholders:
• Hotel Owners, Operators & Management Companies
• Sonesta Stakeholders, Franchise Operations / Global Sales / Marketing Leadership
Success Measures:
• Hotel RevPAR and Revenue Generation Index Growth
• Reputation and Quality Assurance Performance
• Owner/Operator Satisfaction & Retention
Job Description
Principle duties and responsibilities (Essential Functions) include:
- Conducts on-property business performance consultative visits with owners / operators in assigned region (Typically 2x/year)
- Analyzes, develops, and delivers Business Performance 360 consultative reviews and business improvement recommendations.
- Reviews and updates Property Improvement Plans
- Conducts a bi-monthly courtesy call to each hotel to foster relationships.
- Conducts periodic training on-property, at in-region Townhalls, and Brand Conferences related to brand programs, standards, and other assigned curriculum.
- Monitors and follows-up with hotels regarding completion of action items such as PIP, RFPs, and other time sensitive obligations.
- Assists hotel’s sales and marketing efforts by:
- Conducting hotel market assessments and identifying revenue building segments and programs
- Advocating use of brand programs and other local sales & marketing tools and tactics
- Conducts hotel quality assurance inspections, as assigned.
- Partners with the regional Franchise Services Manager regarding hotel performance and any escalated support issues.
- Advocates the voice of the franchisee in balance with Sonesta objectives, to continuously improve brand tools, resources, strategies, and program development to provide an optimal owner/operator experience and results with the brand.
- Engages in resolution of escalated owner/operator feedback regarding brand performance, brand satisfaction, and license agreement provisions.
Additional Job Information/Anticipated
Pay Range
Qualifications and Skills
- Experienced. Bachelor’s degree or relevant experience in lieu of degree. 10+ years professional multi-unit hotel operations and revenue generation leadership
- An inspirational consultant: You are dynamic yet can adapt to all business learning levels and styles. You inspire others to try new things.
- An exceptional communicator. You excel in an environment of influence without control to achieve objectives. You have excellent interpersonal, written, and oral communication skill demonstrated by the ability to listen and empathize with others, convey wisdom and confidence, and motivate others to do the same.
- Technically Proficient. Proficient knowledge of desktop productivity tools including MS Excel, Word, PowerPoint, electronic scheduling and e-mail systems business intelligence analysis tools, and CRM account management systems.
- Organized. Highly organized and demonstrate success as a self-starter and ability to effectively prioritize work to meet deadlines. You must have the ability to multi-task across different disciplines and time zones utilizing multiple forms of communication including email, telephone, and written correspondence.
- Passionate. You create and deliver best in class hotel operations and sales support and take professional and personal interest in the success of your stakeholders.
- Flexible. You are adaptable and enjoy moving with changing business needs and priorities. Up to 90% travel.
- Resourceful. You are collaborative, routinely interacting with key stakeholders and subject matter experts. You are constantly seeking ways to accomplish work efficiently and effectively, socializing best practices with teammates and supervisors.
- A Self-Starter. You are proactive in accomplishing goals and achieve business objectives individually, and with a team.
- Results-oriented. You make things happen and have a proven track record of driving change.
Pay range: $100,000 to $132,000 annually. Base pay offer may vary depending on various factors, including but not limited to job related knowledge, skills and job specific/overall experience.
Benefits
Sonesta recognizes that benefits play a vital role in helping ensure the health and financial security of employees and their families. We offer a variety of benefits to our employees including:
- Medical, Dental and Vision Insurance
- Health Savings Account with Company Match
- 401(k) Retirement Plan with Company Match
- Paid Vacation and Sick Days
- Sonesta Hotel Discounts
- Educational Assistance
- Paid Parental Leave
- Company Paid Life Insurance
- Company Paid Short Term and Long Term Disability Insurance
- Various Employee Perks and Discounts
- Hospital Indemnity
- Critical Illness Insurance
- Accident Insurance
Upon submitting your application, please ensure you complete a full application in addition to attaching a resume. Incomplete applications received will not be considered.
