We are seeking an experienced, driven Healthcare Business Development Manager to grow Scope Healthcare’s presence in the pharmacy sector and with key HCPs across the West of Ireland, including Donegal, Sligo, Mayo, Galway, Clare, Leitrim, Longford, and Roscommon. The ideal candidate would be based in the West of Ireland.
This role is focused on fostering relationships with key healthcare professionals such as pharmacists, GPs, and specialist departments in hospitals (e.g., gastroenterology, urology, neurology, maternity, and paediatrics) to secure endorsements, drive product recommendations, and ensure consistent supply in pharmacies.
The ideal candidate will combine scientific knowledge with commercial acumen to expand our market footprint and ensure the success of our products in the West of Ireland.
Key Responsibilities
Achieve Sales Targets: Meet quarterly and annual sales targets within the assigned territory, aligning with national revenue goals and supporting long-term business growth with key brands.
Develop & Strengthen Customer Relationships: Build strategic partnerships with healthcare professionals by understanding their goals, challenges, and patient needs. Position Scope as the trusted partner of choice, fostering brand loyalty and securing product recommendations from key opinion leaders in relevant fields.
Drive Territory Growth Through Strategic Planning: Develop and execute a territory plan focused on sustainable growth, incorporating market insights and customer feedback. Regularly review and adjust the strategy to align with Scope’s evolving goals and market dynamics.
Collaborate Cross-Functionally: Work closely with the National Sales Manager, Sales team, and Marketing teams to leverage resources and achieve business potential. Participate in cross-functional initiatives that maximise market presence and product visibility.
Educate & Inform: Provide in-depth product training to HCPs, supported with product trials and ensuring that stakeholders understand the benefits and applications of our product offerings. This includes support during product launches to drive awareness and adoption.
Market & Competitor Analysis: Collect and share valuable insights on market trends and competitor activity, collaborating with colleagues to identify new opportunities and navigate potential challenges.
Efficient Call Planning: Optimise time management with effective call and route planning to maximise customer interactions and ensure full coverage across the territory.
Excellent Customer Service: Address and resolve customer queries and complaints promptly, ensuring customer satisfaction and brand integrity. To take ownership of local customer complaints and queries, ensuring they are handled in a timely and professional manner.
Scope Representation: Represent Scope in a professional manner on all occasions.
Systems Use: Effectively use agreed business reporting tools and comply with expected standards: CRM System (OCE), Expenses (Concur), Car Policy etc.
Continuous Learning & Development: Engage in ongoing professional development, staying updated on industry advancements, market dynamics, disease areas, and competitor products. Apply new learnings to enhance sales approaches and customer interactions.
Event Organisation & Participation: Attend conferences, meetings, and exhibitions to promote Scope’s image, build industry networks, and gain insights into competitors and market trends.
Invest in Ongoing Personal Development: focus on improving and refreshing knowledge of disease areas, the Scope product range, best in class Sales practices and other areas as prioritised in the Individual Development Plan and Scope Business Strategy.
Leverage Scopes Infinity Model for Sales effectiveness: Utilise Scopes Infinity model, a structured SFE framework designed to maximise territory potential and enhance sales skills.
Person Specification
Qualifications
3rd level qualification in business, science, or a healthcare-related field (preferably)
Specific Knowledge, Skills and Experience
Healthcare Sales Experience: Proven track record in sales within the healthcare industry, ideally in a pharmacy, GP, or hospital setting.
Scientific and Product Knowledge: Understanding of nutrition, probiotics, and vitamins is a distinct advantage, enabling effective communication of product benefits to HCPs.
Analytical and Data Interpretation Skills: Competent in analysing sales data, recognising trends, and using insights to inform territory planning and strategy.
Communication and Presentation Abilities: Skilled at simplifying complex information and delivering professional presentations and demonstrations to customers.
Proficient in Business Software: Familiar with CRM systems, Microsoft Office Suite (Excel, Word, PowerPoint), and reporting tools for expense claims, HR policies, and activity logging.
Self-Driven and Results-Oriented: Highly motivated to achieve sales goals, with the ability to work autonomously, prioritise activities, and manage tasks independently.
Customer-Centric Approach: Dedication to understanding customer needs and delivering high levels of customer service, with a proactive, relationship-focused approach.
Commitment to Learning: Demonstrated passion for continuous improvement and professional development, particularly in understanding Scope’s product range, market best practices, and emerging healthcare trends.
