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Marketing Manager - Mobile Top Up

Remote: 
Full Remote
Experience: 
Senior (5-10 years)
Work from: 
Uruguay, Brazil, Costa Rica, Venezuela, Ecuador, Colombia, Panama, Peru, Mexico

Offer summary

Qualifications:

Bilingual English/Spanish, Marketing Degree, 5 years of marketing experience, Strong digital marketing knowledge.

Key responsabilities:

  • Manage marketing for International Mobile Top Up products.
  • Design and implement digital marketing campaigns.
IDT Corporation logo
IDT Corporation Large http://www.idt.net
1001 - 5000 Employees
About IDT Corporation
We know that you’ll have looked at quite a few company pages but IDT is different. We want people who want to make a big difference to our company with big ambitions. We’re a truly global team, with 1300 people working across all continents, apart from (at the moment!) Antarctica. But we are proud that despite our size, we encourage and support any in-house entrepreneurs to develop their ideas into business action. Our exciting growth plans make it a great time to join us. Our people are the reason for IDT’s passion for success. The IDT family is made up of people of all backgrounds, expertise, and interests, all with a relentless team spirit. We need people who share both our commitment to success and excitement about our journey. You won’t ever be bored or have to wonder how to fill your time. You’ll find the work challenging but you’ll get the support of a great team to help you beat those challenges. You will also be expected to support others as well as work hard, work well and work with a smile. If you want a join a company that will help you become your brilliant best and achieve amazing results, then you want to join IDT.
See more IDT Corporation offers

Job description

IDT (www.idt.net) is a US communications and financial services company founded in 1990 and headquartered in New Jersey, US. Today it is an industry leader in prepaid communication and payment services and one of the world’s largest international voice carriers. We are listed on the NYSE, employ over 1500 people across 20+ countries, and have revenues in excess of $1.5 billion.

We are currently seeking a bilingual (English/Spanish) Marketing Manager to work on the International Mobile Top Up business.

They will be responsible for revenue sales, customer acquisitions, and retention for the USA and international markets.   The Marketing Manager will lead the development of digital marketing projects, including creatives to grow the international mobile top up in the retail channel.The Marketing Manager is responsible for working with various teams to ensure the appropriate implementation of marketing strategies for the BOSS Revolution International Mobile Top Up business. 

This person will also oversee new products such as egifts and calling plans.

 * The interview process will be conducted in English.

Responsibilities:
  • Manage the marketing for the International Mobile Top Up (IMTU) portfolio of products.  Including the execution and measurement of CRM campaigns which include SMS notifications, emails, and in-app push messages.
  • Manage the implementation and analysis of programs that drive new customer acquisition, such as Refer a Friend, community events, social media and more.
  • Design and implement digital marketing campaigns for International Mobile Top Up business in USA/Canada and other international countries.
  • Lead the design of creative elements for campaigns with designers/agency.
  • Analyze/monitor international mobile top up data and propose action plans to grow the business.
  • Collaborate with product and sales teams to effectively launch and market new or enhanced products.
  • Conduct surveys on a needed basis to understand customer behavior, preferences and competition.
  • Manage/Track Budget.
  • Develop presentations demonstrating campaign results, business analysis, etc.


    • Requirements:
  • Experience with the US market and in international mobile top up, money transfers or similar background
  • Marketing Degree
  • Bilingual English/Spanish – Fluent in English
  • 5 years of marketing experience, preferably digital.
  • High energy and desire to work in a results-oriented environment.
  • Excellent project management, organization, communication, and interpersonal skills.
  • Strong digital and creative marketing knowledge and project management skills.
  • Ability to work under tight deadlines.
  • 2 or more years prior experience in money transfer or financial services industry, marketing, digital preferred, international experience.
  • Working for a mobile carrier a plus.
    • Please attach CV in English.
    The interview process will be conducted in English.

    Only accepting applicants from LATAM.

    Required profile

    Experience

    Level of experience: Senior (5-10 years)
    Spoken language(s):
    English
    Check out the description to know which languages are mandatory.

    Hard Skills

    Digital MarketingProject ManagementCustomer Acquisition ManagementMarketing StrategiesAdvertising CampaignsBudget ManagementData AnalysisFinancial ServicesCivic EngagementMobile Network Operator

    Other Skills

    • Creative Design
    • Time Management
    • Communication
    • Social Skills
    Are you interested?

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