Email Marketing Campaign Specialist

GrowthAssistant is seeking a dynamic and detail-oriented Email Marketing Campaign Specialist. This role will be responsible for managing and executing email marketing campaigns, including campaign setup, asset integration, and audience targeting. This role involves daily operations, testing, and troubleshooting to ensure high-quality email delivery across multiple platforms.

Growth Assistant benefits include:
🏠 Work-from-home setup
🎉 Paid holidays
💼 Health insurance
🏖️ PTO
📚 Training opportunities

The schedule: 9:00 AM to 6:00 PM EST

Core Tasks:

• Create and set up campaigns in Braze (or similar platform), including HTML build, asset setup, and audience segmentation and targeting
• Manage hands-on day-to-day operations for email marketing campaigns
• Conduct testing and Quality Assurance (QA) on campaigns before launch, ensuring accurate tracking and cross-device/browser rendering
• Provide ad hoc support for push, in-app, and other lifecycle marketing campaigns
• Ensure smooth execution and timely delivery of email marketing efforts across platforms

Must-Have:

• Experience with Braze (preferred), Salesforce Marketing Cloud, Oracle, or similar platforms for email marketing
• Proficiency in HTML/CSS and Liquid (Shopify, Braze) for building and editing emails
• Basic understanding of audience segmentation and targeting for marketing campaigns
• Strong analytical skills and attention to detail
• Ability to work in the Eastern Standard Time (EST) zone