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Senior Performance Marketing Specialist

Remote: 
Full Remote
Contract: 
Full time
Experience: 
Mid-level (2-5 years)
Work from: 
Singapore

Offer summary

Qualifications:

Bachelor's degree in Marketing or related field, 3+ years of experience in SEO and digital marketing, Proficiency in Google Analytics and Facebook Business Manager, Strong analytical skills.

Key responsabilities:

  • Execute and optimize paid advertising campaigns
  • Develop and implement SEO strategies
FastLane Group logo
FastLane Group SME https://fastlane-global.com/
11 - 50 Employees
About FastLane Group
FastLane Group is a Hong Kong-based tech savvy accounting and advisory firm that brings in innovation and technology to the traditional accounting and makes accounting simple. We also provide a comprehensive range of services from auditing, taxation, corporate services and Payroll/HR outsourcing services. Ever since the group founded in 2013, we have been on a mission to help entrepreneurs and fast-growing companies to scale up and stay on top of their finance and compliances. We have been supporting over 500 companies and growing fast with the ecosystem partners and supporting networks.
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Job description

Job brief

Our client, a leading liquor company under a financially robust conglomerate, is preparing for a major product launch and market expansion in 2025. The company is seeking a Senior Performance Marketing Specialist to drive scalable customer acquisition and optimize search visibility across various digital marketing platforms. This role offers an exciting opportunity to work in a dynamic team and deliver impactful results.

Responsibilities
  • Execute and optimize paid advertising campaigns across platforms like Google Ads, Facebook, Instagram, LinkedIn, and TikTok
  • .Develop and implement SEO strategies to increase organic traffic and search visibility.
  • Analyze market trends and competitor landscapes to identify growth opportunities.
  • Conduct keyword research, optimize content, and implement on-page and off-page SEO strategies.
  • Monitor campaign performance and adjust strategies to meet KPIs and ROI.
  • Collaborate with internal teams to manage and monitor campaigns, ensuring the achievement of client objectives.
Requirements
  • Bachelor's degree in Marketing, Business Analytics, IT, or a related field.
  • 3+ years of experience in SEO and digital marketing, preferably in the consumer product industry.
  • Proficiency in Google Analytics 360 Suite, Facebook Business Manager, Google Display Ads, SEM, and event tracking.
  • Strong analytical skills with the ability to assess performance metrics and adjust strategies accordingly.
  • Excellent communication and collaboration skills.
Benefits & Perks
  • Basic Salary $4,000 - $5,000 + Performance Bonus.
  • 16 days of annual leave, bank holidays, birthday leave.
  • Generous employee benefits including medical insurance.
  • Flexible work arrangements with a hybrid model.
  • Opportunity to work closely with the CEO and COO of the company.

Required profile

Experience

Level of experience: Mid-level (2-5 years)
Spoken language(s):
English
Check out the description to know which languages are mandatory.
Are you interested?

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