Content Marketing Specialist

✦ About us✦ 

Holafly is a fast-growing start-up 🚀that is changing how travelers connect to the internet abroad. ✈ We are a young and international team of over 500 people based worldwide! 🌎

Since 2018, we have helped thousands of travelers by providing global internet to more than 200 worldwide destinations.

Department: Inbound Marketing

Responsibilities:

• Strategic Copywriting: Develop high-impact copy for diverse formats and channels, ensuring alignment with our brand voice and messaging. The content must captivate target audiences and effectively guide them through the sales funnel.
• Campaign Briefing and Cross-functional Collaboration: Serve as a strategic partner in the preparation of detailed briefs for design teams and other stakeholders involved in content creation and campaign execution. Collaborate closely with these teams to ensure content aligns with quality standards and strategic business goals.
• Lead Generation and Conversion Optimization: Leverage advanced storytelling and copywriting skills to create content optimized for lead generation and nurturing. Your work will include designing clear, impactful calls-to-action (CTAs) that drive measurable outcomes.
• Content Planning and Management: Oversee an integrated email marketing calendar that aligns with key marketing campaigns, product launches, and sales initiatives. Curate and create a balanced, strategic mix of content tailored for multi-channel distribution.

Requirements:

Key Skills:

• • +4 years of experience creating content for multi-channel campaigns in marketing departments.
  • Proven expertise in copywriting and UX writing.
  • Strong understanding of UX design principles and basic knowledge of Figma.
  • Demonstrated ability to create content for multi-channel campaigns.
  • Strategic thinking and creative problem-solving abilities.

• • Native English Speaker

Nice-to-Have Qualifications:

• Degree in Marketing, UX writing, and Communication.
• Deep knowledge of content strategies, inbound marketing, and email marketing.
• Familiarity with marketing tools such as Klaviyo, MailChimp, HubSpot, and Salesforce.
• Other languages: Spanish/German/French

What We Offer: Join a dynamic team where your skills will drive impactful campaigns and global initiatives. This role offers opportunities to lead strategic projects, innovate within content marketing, and grow within an international environment.

✦ Benefits of boarding on Holafly

• Competitive compensation;
• Bonus based on performance;
• The opportunity to shape an early-stage startup into a high-growth enterprise.
• Career plan according to your needs and concerns;
• A committed team, to which to contribute to but also to learn from;
• Full remote position
• Flexible working hours;
• Budget for professional development;
• 20 days PTO