Eventbrite has built a world-class events marketplace, enabling entrepreneurs around the world to build and grow their businesses by hosting ticketed live events and helping event-goers discover unique, local events they’ll want to attend.
We are looking for an experienced and highly strategic Sr. Product Marketing Manager focused on the Consumer side of the marketplace. In this role, you will partner cross-functionally to drive the strategy to grow event-goer engagement, conversion, and repeat use for Eventbrite’s event discovery app and web surfaces. You will leverage data-driven insights and analysis to uncover opportunities to improve the consumer experience and grow ticket orders, develop the strategic approach to capitalize on those opportunities, and partner with Product, Dev and other cross-functional team members to bring those strategies to life. In addition, you will lead end to end go-to-market (GTM) strategy and execution for our most relevant product innovation and consumer moments, partnering with Creator, Brand Marketing, and Product teams to create integrated moments that have a consistent narrative from start to end of the consumer journey.
Our Product Marketing team’s mission at Eventbrite is to champion the needs of consumers and event creators to bring irresistible product experiences to market, ensuring customers on both sides of the marketplace understand how Eventbrite’s products and features can enable them to successfully achieve their event-related goals. We are a small and scrappy team that works cross-functionally to act on customer and market insights by influencing product, brand, and marketing channel strategy, and developing positioning, messaging, and go-to-market plans for Eventbrite’s suite of products and services.
As a Sr. Product Marketing Manager, you will drive usage and revenue growth of our Consumer event-discovery experiences through game-changing strategies across audience segmentation, merchandising, messaging, relevance, and go-to-market planning and execution. You will represent the consumer’s needs and motivations to influence which features are prioritized in the product roadmap and how they’re executed. Working closely with market research, UXR, and analytics you will develop a deep understanding of our opportunities with event-goers and recommend growth strategies. Lastly, you will partner with product, dev and cross-functional teams to build new experiences and coordinate successful product launches with clearly defined goals, go-to-market plans, and messaging that clearly communicates their added value.
PAY TRANSPARENCY
The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Eventbrite, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is listed below. You may also be eligible to participate in Eventbrite’s incentive program(s) (such as equity, annual incentive bonus and commission plans), subject to the applicable rules and restrictions.
At Eventbrite everyone is invited to be their whole self and we cultivate an environment to make sure that is feasible throughout the entirety of an individual's time at Eventbrite. We are committed to providing competitive, valuable and meaningful benefits and experiences for our employees to ensure we meet them where they are in life.
Cultivating a diverse, equitable and inclusive culture where all people are invited and belong is our top priority.
Employees can participate in resource groups and we offer global programming and training throughout the year to support a diverse and inclusive workplace. Read more about our Diversity and Inclusion work for our team, culture, and community.
We offer comprehensive benefits and a wellness package above and beyond standard medical benefits to support our Britelings’ lifestyle.
Eventbrite's global benefit programs are designed to meet you where you are by offering resources and support for your health, well-being, finances, and family. This includes support in a remote environment, wellness allowance, Carrot family planning benefit, Origin Financial Planning service, and other offerings to ease the mind and body like Modern Health and BriteBreaks (generally the first Friday of every month off).
At Eventbrite, we are dedicated to fostering diversity, equity and inclusion. We welcome individuals from all backgrounds, abilities and experiences to apply, and we make employment decisions on the basis of merit. We are committed to equal employment opportunity regardless of race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender reassignment, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics, or any other legally protected characteristic.
If, due to a disability, you need an accommodation during any part of the interview process, please let your recruiter know.
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