US Marketing Coordinator | ZR_649_JOB

Job Overview

• Set up and manage tasks in project management applications (e.g., Asana, Monday, or Trello) to ensure efficient workflow.
  
• Track milestones, dependencies, and deadlines to keep marketing projects on schedule and aligned with goals.
  
• Collaborate with cross-functional teams to ensure smooth project execution and timely delivery of campaigns.
  

• Track and report key marketing metrics, including lead sources, Marketing Qualified Leads (MQLs), Sales Qualified Leads (SQLs), and deal pipeline data.
  
• Review and optimize HubSpot workflows, automations, and dashboards to improve efficiency in marketing processes.
  
• Ensure data accuracy and provide insights to support decision-making.
  
• Assign tasks to outsourced creative team members, including designers, web developers, copywriters, photographers, and videographers.
  
• Ensure that all creative outputs align with the strategic direction set by the Chief Marketing Officer (CMO).
  
• Provide constructive feedback and monitor the quality of deliverables to maintain high standards.
  

• Gather ideas and content from the leadership team for newsletters and social media posts.
  
• Use pre-designed HubSpot templates to create and send a monthly email newsletter.
  
• Create or review basic designs for social media posts using Canva, ensuring they meet brand guidelines.
  
• Schedule and publish at least 8 social media posts per month across various platforms.
  
• Engage with the audience on social media to foster community interaction and enhance brand presence.
  

Requirements

• At least 5 years of experience in the Marketing field or as a Marketing Coordinator.
  
• Bachelor’s degree in marketing, communications, or a related field.
  
• Familiarity with additional design or marketing tools beyond Canva and HubSpot.
  
• Knowledge of SEO tools or Google Analytics is a plus.
  
• Marketing and Communication Skills
  
• Proficient in HubSpot for creating workflows, automations, reports, and dashboard.
  
• Ability to track lead and deal life cycles using CRM tools.
  
• Experience creating and managing email newsletters.
  
• Content Creation
  
• Design basic marketing materials using Canva or similar tools.
  
• Develop engaging content for social media platforms
  
• Create email campaigns using pre-designed templates
  
• ​Project Management
  
• Proficient in project management tools such as Asana, Monday, or Trello.
  
• Ability to manage tasks, dependencies, and deadlines effectively.
  
• Coordinate and track creative projects to ensure timely delivery.
  
• Analytics and Reporting
  
• Track and analyze key marketing metrics, including MQLs, SQLs, lead sources, and deal pipeline.
  
• Generate and interpret reports to support data-driven decision-making.
  
• Social Media Management
  
• Schedule and publish posts across various social platforms.
  
• Monitor engagement and manage audience interactions to foster community growth.
  
• Design and Aesthetic Skills
  
• Strong attention to detail to ensure all marketing communications are polished and professional.
  
• Review designs and creative materials for quality, consistency, and alignment with brand standards.
  
• Team Management Skills
  
• Coordinate tasks for outsourced creative team members, including designers, copywriters, and developers.
  
• Provide clear feedback and ensure creative outputs align with the Chief Marketing Officer's direction.
  
• Software and Technical Skills
  
• Advanced proficiency in HubSpot for CRM and marketing automation.
  
• Familiarity with email marketing platforms and template-based email design.
  
• Proficient with marketing analytics tools to monitor and report performance.
  
• Newsletter Management
  
• Experience creating and distributing email newsletters using pre-designed templates.
  

Benefits

• Permanent Work-from-home setup
  
• Company-provided equipment
  
• Secondary WiFi Modem
  
• 21 Leave Credits
  
• 100% conversion of UNUSED leave credits
  
• HMO on Day 1
  
• 13th Month Pay
  
• Grab Voucher every month
  
• Birthday Gift
  
• Loyalty Gift
  
• Christmas Gift
  
• Work-Life Balance
  
• Active employee engagements physically such as Christmas Party & Team Building, and virtual events such as town-hall with prizes.