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Social Media & Meta Ads Specialist

Remote:

Full Remote

Contract:

Part time

Work from:

Australia

Offer summary

Qualifications:

Bachelor's degree in Marketing or Communications, Proven experience in managing paid social media campaigns, Strong analytical skills and data interpretation, Proficiency in data analytics tools like Google Analytics.

Key responsabilities:

Creating engaging social media content
Managing and optimizing social media advertising campaigns

BruntWork Human Resources, Staffing & Recruiting SME https://www.bruntworkcareers.co/

501 - 1000 Employees

See all jobs

Job description

This is a remote position.

Schedule:

20 hours per week
Monday to Friday, 9:00 AM - 1:00 PM, QLD Time

Client Overview

Join a thriving online golf technology retailer specializing in high-end golf simulators. This innovative eCommerce business has experienced rapid growth over the past two years, catering to golf enthusiasts across Australia. With a focus on premium products and exceptional customer service, the company is poised for continued expansion in the exciting intersection of sports and technology.

About the Role:

You will be responsible for creative content creation with strategic paid advertising management. This role involves two main areas: organic social media management (creating engaging content, managing community interactions, and maintaining brand presence across platforms) and paid advertising campaign optimization (managing ad budgets, improving ROI, and working with agencies on KPIs).* Creating engaging and on-brand social media content across all brands.

Responsibilities:

Creating engaging and on-brand social media content across all brands.
Creating and editing short videos for Reels, TikTok, and other platforms.
Developing a well-organized and consistent social and email engagement program.
Creating a content calendar and scheduling posts across social media accounts.
Managing the company’s Facebook page, Instagram account, and LinkedIn Profile.
Community lead engagement - responding to follower messages, interactions, and likes.
Managing and optimizing social media advertising campaigns across platforms such as Facebook, Instagram, LinkedIn, and others.
Developing and maintaining a paid media strategy that aligns with the company's business goals.
Collaborating with content creators, designers, and other marketing teams to create compelling ad creatives.
Analyzing campaign performance, provide insights, and make data-driven decisions to improve ROI.
Staying updated with the latest social media trends, tools, and best practices.
Managing budgets effectively, ensuring maximum returns on ad spend.
Working closely with paid media counterparts and agencies to improve KPIs for paid media channels.

Requirements

Bachelor's degree in Marketing, Communications, or a related field.
Proven experience in managing paid social media campaigns.
Strong analytical skills with the ability to interpret and translate data into actionable insights.
Proficiency in data analytics tools and platforms like Google Analytics.
Excellent communication and interpersonal skills.
Ability to work in a fast-paced environment and manage multiple projects simultaneously.