Social Media Specialist - (ZR_19203_JOB)

This is a remote position.

Schedule:

• Approximately 20 hours per week- Monday-Friday: 9:00am-1:00pm
  

Client Timezone: Australian Western Standard Time (AWST)

Client Overview

Join a thriving coffee empire in Western Australia! This 15-year-old business is a powerhouse in the local coffee scene, operating a bustling coffee roastery and three popular drive-through coffee shops. With a direct-to-consumer model serving 180,000 customers annually, they’re brewing up success and looking for top talent to fuel their growth.

Job Description

As a Senior Social Media Specialist, you’ll be the creative force behind this coffee brand’s digital presence. You’ll craft compelling content, manage multiple social channels, and leverage cutting-edge AI tools to keep the feed as fresh as their coffee. This role offers a unique blend of creativity and strategy, allowing you to shape the online voice of a beloved local brand. You’ll work directly with the business owner to develop and implement social media strategies that resonate with coffee enthusiasts and drive engagement. If you’re passionate about creating buzz-worthy content and have a knack for building online communities, this is your chance to make a real impact in a growing company that’s changing the way people experience coffee.

Responsibilities

• Develop and execute innovative social media strategies aligned with business goals
  
• Create engaging, coffee-centric content for various social platforms
  
• Manage and grow the company’s social media accounts
  
• Utilize AI tools and bots to enhance content creation and curation
  
• Stay ahead of social media trends and adjust strategies accordingly
  
• Analyze social media metrics and provide regular performance reports
  
• Collaborate with the internal team to ensure consistent brand messaging
  
• Adapt content to resonate with the Western Australian target audience
  

Requirements

• Proven track record as a Social Media Specialist, preferably in food and beverage
  
• Deep understanding of social media platforms and best practices
  
• Exceptional written and verbal communication skills
  
• Proficiency in social media management tools and analytics platforms
  
• Experience with AI-powered content creation tools
  
• Self-motivated with strong time management skills for remote work
  
• Creative mindset with an eye for visually appealing, on-brand content
  
• Ability to work independently and take initiative in a remote setting
  
• Flexibility to align with Australian Western Standard Time (AWST)
  
• Passion for coffee and the ability to convey that enthusiasm online