Industry Marketing Specialist

Channel Impact is a channel specialty firm that helps companies of all sizes achieve route to market success through partnering. Join us—to grow your career and be recognized as one of the best and brightest experts in the partner community.

Channel Impact is seeking an experienced Industry Marketing Manager to join our winning team. In this role, you will be responsible for supporting the Field and Channel Marketing organization, specifically in the SLED sector. The ideal candidate has a proven track record to manage campaigns, analyze data, and collaborate with cross functionally to deliver impactful results.

This is a full-time, salaried, 6-month position for a remote worker within the United States.

What you will be doing:

• Assist in planning, coordination and execution of marketing programs and campaigns.
• Coordinate tasks, timelines and resources with internal teams.
• Take part in the development, refinement and implementation of regional SLED partner marketing strategies to drive awareness, demand and pipeline growth.
• Execution of public funding and procurement program initiatives, including E-rate, procurement contracts and FCC cybersecurity pilot program.
• Collaborate with the Insights & Analytics team to deliver data-driven insights for continuous improvement of partner marketing initiatives.
• Identify and leverage successful marketing strategies and tools relevant to the SLED sector.
• Develop co-branded marketing materials and campaigns in collaboration with partners, targeting end customers and prospects.
• Support account-based marketing initiatives, leveraging data to identify white-space opportunities and optimize campaign performance.
• Utilize specific marketing channels and platforms that are critical for the SLED sector.
• Contribute to strategic channel partner projects, that include Partner Portal and MDF programs.
• Support the Field and Channel marketing team with tasks as needed.

What you bring:

• Bachelor’s degree in marketing, business or related field.
• 5 + years working in field and channel marketing.
• Experience working in SLED sector (required)
• Experience working in the tech industry (required), cyber security industry (big plus)
• Strong project management skills and ability to manage multiple projects simultaneously.
• Excellent written and verbal communication skills.
• Ability to work independently and in a team environment.
• Excellent analytical and problem-solving skills.
• Proven experience working successfully with sales teams.

Our Benefits:

• Competitive compensation commensurate with experience
• Employee Referral Bonus

Channel Impact is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, gender, gender identity or expression, sexual orientation, national origin, disability, age, veteran status or other applicable legally protected characteristics.