Sr Director Product Management

The Role

We are seeking a highly motivated and experienced Senior Director of Product Management to join our Vehicle Solutions team and help lead the evolution of our product portfolio for automotive sales and service.  As the Senior Director of Product Management for our automotive marketing solutions, you will be at the forefront of defining and delivering cutting-edge marketing and consumer engagement tools tailored for the automotive industry. This solution integrates all aspects of omni-channel digital marketing to drive customer engagement and retention. You’ll work cross-functionally with engineering, design, sales, and customer success teams to develop, enhance, and grow a product portfolio that helps dealerships achieve measurable marketing success.

What You’ll Do

Product Strategy:

Define and communicate the product vision, strategy, and roadmap for our automotive marketing solutions.

Leverage market research, customer feedback, and competitive analysis to identify opportunities and prioritize features.

Performance Analysis and Optimization:

Analyze marketing program performance metrics at scale, providing actionable insights to help customers optimize their marketing spend.

Develop tools and dashboards that empower dealerships to measure campaign ROI and effectiveness.

Leverage data to inform product enhancements and drive customer value.

Product Development:

Collaborate with engineering and design teams to define product requirements and deliver seamless integration of digital and direct mail capabilities.

Manage the product development lifecycle from concept to launch, ensuring quality and timeliness.

Customer-Centric Design:

Partner with dealerships and industry experts to understand user needs, pain points, and opportunities.

Translate insights into intuitive, impactful product features.

Performance & Growth:

Define KPIs and track product performance, using data to inform decisions and drive continuous improvement.

Work with marketing and sales teams to ensure successful product positioning, go-to-market strategies, and adoption.

Cross-Functional Leadership:

Act as the product champion, fostering alignment across teams and driving initiatives that enhance customer outcomes.

Build and maintain strong relationships with stakeholders at all levels.

What You’ll Bring

10+ years of product management experience, with at least 5 years in a leadership role, including managing omni-channel marketing, CRM, or similar solutions.

Proven expertise in digital marketing and direct mail, with a deep understanding of KPIs, performance levers, and ROI optimization.

Strong analytical skills with experience in analyzing performance metrics at scale to inform strategy and drive results.

Experience working in SaaS environments, ideally with solutions tailored to the automotive industry or similar B2B markets.

Exceptional communication skills, with the ability to articulate a vision and rally cross-functional teams.

Familiarity with agile development methodologies and tools (e.g., JIRA, Confluence).

A bachelor's degree in business, marketing, computer science, or a related field; MBA is a plus.

Preferred Skills:

Experience in the automotive sales and service market.

Familiarity with CRM, marketing automation, and data analytics tools.

Knowledge of trends in consumer behavior and technology within retail or automotive sectors.

EQUAL OPPORTUNITY EMPLOYER
SOLERA HOLDINGS, INC., AND ITS US SUBSIDIARIES (TOGETHER, SOLERA) IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. THE FIRM'S POLICY IS NOT TO DISCRIMINATE AGAINST ANY APPLICANT OR EMPLOYEE BASED ON RACE, COLOR, RELIGION, NATIONAL ORIGIN, GENDER, AGE, SEXUAL ORIENTATION, GENDER IDENTITY OR EXPRESSION, MARITAL STATUS, MENTAL OR PHYSICAL DISABILITY, AND GENETIC INFORMATION, OR ANY OTHER BASIS PROTECTED BY APPLICABLE LAW. THE FIRM ALSO PROHIBITS HARASSMENT OF APPLICANTS OR EMPLOYEES BASED ON ANY OF THESE PROTECTED CATEGORIES.