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Data, Analytics & Insights Specialist

Remote: 
Full Remote
Experience: 
Mid-level (2-5 years)
Work from: 
Colombia

Offer summary

Qualifications:

2+ years of experience in digital marketing., Expertise in analytics and reporting tools., Proficiency in data visualization platforms., Strong analytical and quantitative skills..

Key responsabilities:

  • Execute strategic data initiatives for clients.
  • Conduct campaign analyses to drive business results.

NP Digital logo
NP Digital Scaleup https://www.npdigital.com
1001 - 5000 Employees
About NP Digital
Neil Patel has been recognized by the Wall Street Journal, Forbes, and the United Nations, to name a few, as one of the most influential and successful marketers and entrepreneurs in the world. NP Digital is an award-winning digital marketing agency that brings his passion and insights to life for the world’s most important brands. We focus on creating innovative, adaptive, and data-driven digital marketing plans. Obsessed with helping companies grow and exceed their goals, we deliver on the mission of continually helping brands connect and engage with their audience. We combine proprietary platforms with best-in-class talent to deliver leading-edge experiences centered around: paid and organic search, social media, influencer marketing, content, retargeting, performance display, feed management, email marketing, and conversion rate optimization. We're an Adweek Fastest Growing Company, Media Post Agency of the Year, and 2-time Inc. Best Workplaces recipient.
See all jobs

Job description

Description
Position at NP Digital

TITLE Data, Analytics & Insights Specialist 
DEPARTMENT Solutions 
DIVISION NP Digital LATAM 
LOCATION Remote - Latin America 

ABOUT OUR COMPANY  

NP Digital (NPD) is a global award-winning performance marketing agency. In 2024 Campaign Magazine labeled us the Global Agency of the Year in two categories, and The Drum awarded us the Agency Business Award for Global Development. Google recently handed us the Agency Excellence Award for Media Unification and AdAge listed us on their Best Places to Work list in 2024 and 2025. 

NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization.  

NP Digital focuses on creating innovative, adaptive, and data-driven digital marketing plans for our clients. Obsessed with helping companies grow and exceed their goals, NP Digital delivers on the mission of continually helping brands connect and engage with their audience.  

ABOUT THE OPPORTUNITY  

NP Digital LATAM is looking for a Data, Analytics and Insights Specialist to join the growing team.  

In this role, you will own and execute strategic data initiatives such as customer journey analytics and productized reporting (SEO, Paid Media) to help answer larger client questions. 

As a DAI Specialist, you will plan and conduct periodic campaign analyses that drive business results and inform future strategies and tactics for SEO, Email, Paid and CRO products and will contribute to processes and frameworks that allow for consistency in data storytelling for agency programs.  

You will be part of a “data forward” culture to enable all disciplines to continually improve marketing performance through analysis, optimization, integration and automation. 

To be considered, candidates must reside and be eligible to work in Latin America and are required to communicate in English. 

ABOUT THE RESPONSIBILITIES  

  • Personality: We value skills and temperamental attributes more than academic degrees and extensive experience. We appreciate Curiosity, Creative Problem Solving, Good Communication & People Skills, Persistence, Proactivity, Quality Control, and Reliability. If this resonates with you, please apply.
  • Business Acumen: This role significantly impacts various business units, product lines, and geographies. A solid foundation in business management, client-side experience, media, and marketing is crucial. 
  • Communication: This position requires working with senior client stakeholders, and a primarily non-technical audience. If you're adept at conveying complex ideas clearly and engagingly, you're who we're looking for. This role values interpersonal skills and attitude as much as intellect and aptitude. Good verbal and written English
  • Data Analysis: The role involves leading discussions with stakeholders across our client businesses, recommending analysis methods, gathering requirements, translating business needs into specific analytics projects and data exploration. Identifying relevant metrics/KPIs, uncovering key trends/connections, building forecast models, and conducting multivariate tests require attention to detail, critical thinking, and strong quantitative skills.
  • Reporting: In addition to data analysis, we're looking for experience in designing reports and dashboards for various stakeholders, business partners, and executive leaders is highly valued. Proficiency in key data management and reporting tools like Looker, Tableau, and SQL is preferred. The role encompasses reporting on descriptive, diagnostic, predictive, and prescriptive analytics.

ABOUT YOU 

  • 2+ Years of experience in a digital marketing agency or client side
  • Expertise in integrated digital marketing reporting, analytics, and attribution including tagging and analytics tools like Google Ads, Facebook Ads, Google Analytics, Adobe Analytics, Google Tag Manager, Google Looker Studio Amplitude, Appsflyer, Funnel.io
  • Experience with data visualization platforms including Google Data Studio, Tableau or PowerBI
  • Experience with analytics language and platforms such as Python, R and SQL preferred
  • Hands-on experience in integrated digital marketing analytics and performance marketing analytics (specifically earned and paid media) 
  • Demonstrated expertise in planning and executing strategic data initiatives for well-know, enterprise level brands. 
  • Proven collaboration ability, effectively working across multiple cross-functional groups.
  • Experience using, merging and manipulating data from multiple data sources to create a response to client questions and hypothesis.
  • Proven research skills, a strong intellectual curiosity, and attention to detail 
  • Strong analytical thinking, as your recommendation should be based on solid data and research.
  • Exceptional interpersonal communication and organizational skills.

ABOUT YOUR GROWTH 

As an organization we support your growth and development by investing in your learning to advance your career. We believe in empowering you to showcase your knowledge and skills to win together.  

ABOUT OUR BENEFITS  

We offer a comprehensive and flexible benefits package to all regular, full-time employees.  

ABOUT OUR CULTURE  

We value our best-in-class company culture, which is results-driven, innovative, fast-paced and fun. Our focus is on outcome, not output. We encourage our employees to work with an entrepreneurial spirit while applying a businesslike approach. When you work with great people and leaders that support you, there is no end to what you can accomplish. We celebrate different backgrounds and perspectives from our team members, but one thing we all have in common is a core set of values: 

Think Big  
“Think Big” challenges our teams in all aspects of the business. For our clients, it requires that we expand their vision beyond what’s expected, while pushing us to become a committed partner who provides strategic recommendations and measurable outcomes.  

Own It  
“Own It” plays a key role in encouraging employee autonomy. We believe owning it inspires employees to build skillsets within their roles and beyond to drive their career where you want. “Own It” highlights ability to make the work yours and deliver creative results. 

Have Fun  
“Have Fun” means we enjoy working together and cultivating a great work experience for everyone. Our passion for what we do is visible throughout the organization. Anything we enjoy, we are naturally going to do better, so we make our work something we look forward to, rather than simply something we have to do.  

NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture! Our goal is to positively impact change through our actions, and we’re committed to equal employment opportunities regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need.

Required profile

Experience

Level of experience: Mid-level (2-5 years)
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Hard Skills

Data VisualizationMarketing AnalyticsData AnalysisGoogle AdsAdobe AnalyticsFacebook AdvertisingAppsFlyer (SaaS)R (Programming Language)Tableau (Business Intelligence Software)Power BIPython (Programming Language)Google AnalyticsAmplitudesSQL (Programming Language)Google Tag Manager

Other Skills

  • Problem Reporting
  • Problem Solving
  • Collaboration
  • Communication
  • Analytical Thinking
  • Detail Oriented
Are you interested?

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