We are a technology company working to transform credit and banking in Latin America starting with point of sale finance. We aim to build fair, simple, and affordable financial services that empower our clients, treat them with dignity, and build financial freedom. We launched in February 2019 and have already served millions of clients and disbursed millions of dollars.
We operate as a full-stack startup. We have built our core systems and processes from scratch, and we believe our technology and analytics platform will drive our progress in the years to come. We come at this with deep experience building and growing technology teams and financial products. As important as what we do is how we do it. We are a conscious company and are deeply committed to working and living our five core values - A company of owners inspiring colleagues, we pull rabbits out of hats, we care and we trust, act with integrity, win today every day, and scale exponentially.
We are backed by Andreessen Horowitz, Monashees, Village Global, and an outstanding team of individual angels, including Kevin Ryan, Josh Abramowitz, and Scott Weiss.
Identify and propose actionable opportunities for brand activation or shopping experience improvements per quarter.
Evaluate the performance of past activations and implement at least 3 data-driven adjustments to future strategies
Ensure 100% of visual communication materials (displays, POP, brochures) are installed and properly maintained at all strategic points of sale.
Design strategies to increase GMV and frequency of our clients at Physical stores
Successfully plan and execute events per quarter, including sponsorships, partner support initiatives, or internal campaigns.
Recruit, train, and supervise promoters for identified key points of sale, ensuring their understanding of Addi’s brand and products.
Ensure strategies to keep promoters motivated and consistently meeting their assigned objectives, including activation execution and high-quality customer interactions.
Proven experience in Trade Marketing
3-5 years of experience in trade marketing or retail marketing, preferably in fintech, payments, or consumer finance.
Proven success in developing offline campaigns that drive measurable increases in product adoption and customer acquisition.
Strategic Thinking and Creativity
Ability to craft tailored trade marketing strategies that align with Addi’s mission and disrupt traditional retail financing models.
Creative mindset to develop innovative activations that differentiate Addi in a competitive landscape.
Outstanding Execution Excellence skills
Strong focus on operational execution, ensuring campaigns are flawlessly delivered and meet or exceed expectations.
Ability to multitask and manage multiple projects under tight deadlines.
Solid Data-Driven Decision-Making:
Expertise in using merchant and customer insights to inform strategies and measure campaign impact.
Strong analytical skills to track, interpret, and optimize trade marketing initiatives.
Cross Functional Collaboration and Communication
Proven ability to collaborate across teams, particularly sales, product, and customer success, to deliver cohesive outcomes.
Excellent communication skills to influence merchants and stakeholders and foster long-term relationships.
Work on a problem that matters and help change customers’ lives.
Build a lasting company from the very beginning, helping define every aspect of it.
Massive market opportunity ahead of us; we are growing faster than pretty much any other fintech lender was at our stage.
Work alongside a great and diverse team that cares about what we are doing and how we are doing it.
Generous compensation, including equity, 100% health insurance (and 100% for dependents), flexible time-off, and learning budget.
Meet with our recruiter for a 30-minute video chat. We will get to know you better, understand what you’re looking for, and answer any questions you might have about ADDI.
Meet with our Head of comms for a 45-minute video chat interview. Here, we will ask you questions about your technical background and experience. You will be able to ask any questions about the culture and how we work at Addi.
Business Case Presentation to our comms team, with this business challenge, we want to see your business strategy, prioritization skills and expertise facing a real-situation.
Meet with our CRO for a 30-minute chat to talk about your skills in strategic thinking, collaborative mindset, problem solving and cultural alignment.
Meet with one of our founders for a 30-minute chat to talk about the vision of the company, what we are building and how you will contribute to our product.
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