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Marketing Manager-III

extra holidays - extra parental leave

Remote:

Full Remote

Salary:

134 - 134K yearly

Experience:

Mid-level (2-5 years)

Work from:

California (USA), United States

Offer summary

Qualifications:

3+ years of marketing experience, 2+ years in lifecycle or retention marketing, Experience with CRM technology, Bachelor's degree or equivalent experience.

Key responsabilities:

Develop and implement CRM strategies
Manage end-to-end campaign execution

LeadStack Inc. SME http://www.leadstackinc.com

51 - 200 Employees

See all jobs

Job description

LeadStack Inc. is an award-winning, one of the nation's fastest-growing, certified minority-owned (MBE) staffing services provider of contingent workforce. As a recognized industry leader in contingent workforce solutions and Certified as a Great Place to Work, we're proud to partner with some of the most admired Fortune 500 brands in the world.

Max Pay Rate: $70.00/hr W2
Job Title: Sr. Associate, Dasher Retention Marketing (Contractor)
Duration: 01/15/2025 - 07/15/2025
Location: Remote
Business Need: Increase in workload

Description:

About the Team
The Dasher Retention Marketing team's mission is to make Dashing the best way to earn in the gig space while improving quality for Merchants and Consumers across the platform. Our projects focus on improving the Dasher experience through education, incentives and affordable access to gear that enable Dashers to maximize their earnings. The team is composed of people from different professional backgrounds collaborating to test and scale marketing, operational, and product solutions to these challenges.

About the Role
In this role, you will own communications and programs to improve Dasher (Driver) quality and supply for growing adoption and usage of DoorDash Crimson, our financial product designed just for Dashers. You will manage the Dasher lifecycle using email, SMS, push notifications and in-app messaging. You will support experiments that leverage these communications channels. You will work on a highly cross-functional and collaborative team of marketers, operators, and product experts.

You're excited about this opportunity because you will…

Develop, test, and implement CRM strategies to improve DoorDash Crimson adoption, usage, and retention.
Create CRM automations and execute on an A/B testing roadmap (layout, format, frequency, cadence, creative, copy, etc.) to continuously improve email performance
Manage end-to-end development and execution of email, SMS, push and in-app campaigns.
Includes managing an asset tracker, driving the creative review process, collaborating with designers and copywriters, coordinating legal and partner reviews, identifying target audience segments, sizing and tracking experiments, procuring and implementing translations, and capturing feedback from multiple stakeholders
Set up and monitor complex journeys, triggers, and automations, partnering with engineering to ensure dynamic events and data are properly routed to our CRM platform
Collaborate with Logistics, Growth, Analytics, Legal, Product and Product Marketing teams to craft programs that will improve the Dasher experience
Analyze campaign results, develop benchmarks, and create and share regular performance reports

We're excited about you because you have…

3+ years of experience in marketing or growth overall; 2+ years of experience in lifecycle, email, CRM, or retention marketing
Experience with CRM technology including ESPs, segmentation tools, and complex data structures and systems; Experience with Braze is a plus
Strong analytical skills; able to create and analyze data-driven marketing campaigns end to end
A record of driving business results via cross-channel marketing campaigns
Strong stakeholder management and interpersonal skills
Familiarity with data visualization platforms such as Tableau, Looker, Sigma, etc.
Extremely organized, dependable, self-motivated & ability to multi-task
An ability to excel in fast-paced, complex workstreams
Bachelor's degree or equivalent experience

To know more about current opportunities at LeadStack, please visit us at https://leadstackinc.com/careers/
Should you have any questions, feel free to call me on or send an email on _____________________