Ecommerce Manager DACH

HAYPP GROUP

We address one of the world’s biggest problems – how to end smoking. There are 1,1 billion smokers in the world. Around 8 million people die every year from smoking-related diseases. Our goal is to significantly reduce death rates, save lives and inspire people to choose healthier enjoyment. How? By offering people safer nicotine online.

Haypp Group is one of the Nordics’ leading e-commerce groups with ten store brands, present in seven countries where we serve more than 1 million active consumers. Through brands such as Snusbolaget.se, Northerner.com, Nicokick.com etc., we sell nicotine pouches, Swedish style snus online as well as disposable vapes. With our headquarters located on Östgötagatan in Stockholm we are 200 team members mainly but not exclusively based in Sweden. Also, we are an innovative and fast-moving company that is growing rapidly, driving sustainable business and are changing the world in the process. We are currently on an exciting expansion journey, converting more and more smokers to healthier alternatives across all our markets globally.

THE ROLE

As Ecommerce Manager your focus will be to drive sales regionally and position Haypp.com for future expansion across the DACH region. This means locally building out the Ecom infrastructure and capabilities needed to scale the growth and identify opportunities to reach Haypp Group’s aggressive growth targets.

Some of the responsibilities in the role:

• Full ownership for E-com and site performance - both a daily operation basis, but also in projects together with trans functional departments.
• Develop and implement effective strategies to generate eCommerce sales, including identifying target audiences, conducting market research, and creating compelling campaigns.
• Keeping a high hygiene level on site to boost conversion rate
• Develop / implement a strategic market plan together with our marketing teams
• Analysing customer behaviour on site and campaign/offering results to make sure the DACH stores’ content and offerings are optimized to deliver according to budget
• Content planning for the DACH markets
• Strategic project management for high level projects within the DACH markets
• Traffic acquisition - monitoring development and making sure that initiatives together with Marketing team is enough to reach and beat targets set

Ecommerce Manager at Haypp Group is a hands-on role that requires someone who is equally operational and strategic, able to fluidly navigate the sales and marketing of a strong brand, and who has an innate appreciation for consumers, consumer behaviour and the ability to build a brand across a relatively new and highly regulated market. The ideal candidate will be a strong individual with an entrepreneurial mindset, who is an excellent project manager and above all a doer.

WHAT WE WANT FROM YOU

• Bachelor's degree in Economics, Business, or a related field. Master/MBA preferred.
• Proven work experience in eCommerce or a related field, demonstrating a track record of success in driving online sales in the DACH market.
• Someone with a commercial mindset to find and pursue opportunities in the DACH region
• Understanding (or strong eagerness to learn quickly) of e-commerce best practices, including SEO, CRM, and CRO.
• Excellent communication and interpersonal skills, with the ability to build rapport with colleagues working on a different country.
• Ability to navigate and prioritize among projects while working with a wide variety of stakeholders across the organization
• Good Excel /Powerpoint skills with the capability to translate numbers into action
• Attention to detail, especially in data analysis and customer communications
• Fluent in English and German

To be successful in this role, we believe that you enjoy working in a role where the roadmap is clear but the rest is up to you. You always get things done, understand the balance between time and cost, and never miss out on quality and delivery. You are also a humble and enthusiastic people-person.

WHAT WE OFFER

We are a value driven company with our values We team up, Innovation Drives Us, No Douchebags and Going the Extra Mile at the heartbeat of everything that we do. With us you can always expect to get help from people who want to achieve things together and to be able to speak your mind in every social constellation you are part of. We highly value all ideas no matter where they come from, and we are not afraid to try new things out. We are also welcoming, inclusive and everyone at Haypp Group has a voice. In addition, we seize opportunities by putting in hands-on, hard work and celebrating when we reach our goals. With us, you should always feel safe, appreciated and valued but at the same time challenged and excited.

Because we recognize that our team members are our most important differentiator, we offer our team members generous benefits. We offer the following perks to everyone at Haypp Group:

• Premium ITP1 occupational pension savings plan

• Insurance plan, including private healthcare
• 30 days of paid vacation
• Parental pay lift
• Wellness allowance of 5,000 SEK per year

• Lots of social happenings

SEND US YOUR APPLICATION TODAY!

If this sounds like a place where you would want to contribute and grow, let us know you’re interested by submitting your application! Apply with your CV, a cover letter, through Linkedin or in any other way you feel represents you in the clearest possible way. All ways of connecting work for us!

Haypp Group is committed to equality and diversity, and we welcome applications from all qualified individuals regardless of ethnicity, religion, age, gender, sexual orientation, disability, and marital status. We want to offer you great recruitment experience, and if there is anything we can do to make you more comfortable in the process with us, please let us know.

If you have any questions about the role or what it’s like to work at Haypp Group in general, feel free to reach out to our responsible recruiter Viktoria Sobolewski at viktoria.sobolewski@hayppgroup.com. We look forward to hearing from you!