Customer Lifecycle Marketing Manager

The Company

TaskHuman is organizing the world’s human expertise, making coaching in 1000+ skills instantly accessible to you in a multitude of forms. Whether you connect live with a specialist on a 1:1 video call, message directly in-app, join a group session, or learn via coach-generated content, our value of human connection is the foundation of every interaction at TaskHuman. 

The Opportunity
As we scale to new categories and markets, we are looking for a Customer Lifecycle Marketing Manager/Client Marketing Specialist to focus on the needs of our current clients. This role will be instrumental in driving revenue-related opportunities, such as upsell and cross-sell campaigns, renewals, and creating resources to delight our buyers and seamlessly implement TaskHuman’s solutions. If you’re a strategic thinker, a collaborative team player, and a marketing rockstar passionate about customer success and growth, TaskHuman is the perfect place to grow your career. 

Our employees enjoy:

• Competitive salary and benefits package
• Opportunity to work in a fast-paced startup environment
• Fully remote, flexible working arrangements
• Complimentary access to the TaskHuman platform for all employees
• A chance to shape the future of online coaching and make an impact on millions of users.
• Professional development opportunities and an inclusive, collaborative team culture

Responsibilities:

• Collaborate closely with Customer Success Managers (CSMs) and Account Managers to develop and execute campaigns that drive client retention, expansion, and satisfaction.
• Create and implement marketing programs that support upsell, cross-sell, and renewal efforts, ensuring alignment with client needs and business goals.
• Develop toolkits, collateral, and resources that enhance the buyer journey and help clients implement TaskHuman solutions seamlessly.
• Design and execute client-focused email campaigns, social media initiatives, and digital marketing efforts tailored to current accounts.
• Analyze campaign performance and provide data-driven insights to improve strategies and drive measurable results.
• Conduct market research and monitor trends to identify opportunities for client engagement and growth.
• Write, proofread, and edit compelling marketing materials across various formats, ensuring all content aligns with TaskHuman’s brand voice.
• Collaborate with internal teams, including product and sales, to ensure marketing efforts align with overall business objectives.

Requirements:

• Bachelor’s degree in marketing, communications, or a related field.
• 4+ years of experience in marketing, with a focus on client or account-based marketing.
• Business fluent English is mandatory.
• Business fluent Spanish is strongly desirable.
• Strong understanding of marketing and analytics tools, such as HubSpot, Google Analytics, Figma, and Wordpress. 
• Excellent communication skills, with a knack for crafting client-focused messaging.
• Demonstrated ability to analyze data and translate insights into actionable marketing strategies.
• Strong organizational and project management skills, with the ability to prioritize tasks effectively.
• A collaborative mindset, with experience working closely with sales or customer success teams.

TaskHuman provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.