Offer summary

Qualifications:

Several years of experience in product management, specifically with high-volume web products or landing pages., Strong understanding of user experience (UX) design and web conversion optimization., Data-oriented mindset with the ability to analyze metrics and drive experimentation., Flexibility to work across various product areas, from user journeys to data visualization..

Key responsabilities:

Lead the squad responsible for the visitor user journey and optimize the 'visitor to lead' metric.

Rapidly experiment with landing page design and UX flow to enhance conversion rates.

Drive company-wide experimentation practices and improve self-service tools for other teams.

Collaborate daily with the CPO and cross-functional teams to implement best practices in product management.

Novakid is a Series B EdTech startup ($41,5M raise) with double-digit revenue growth in 2023. This online English as a Second Language learning platform for children aged 4 to 12 has delivered over 15 million English lessons for kids since inception in 2017. This award-winning online English school offers one-to-one and group lessons with qualified and experienced teachers. Kids learn efficiently through full language immersion and fun games and activities, mastering English for academic and career success. The ability to master the English language from an early age is important for a child's future academic and career goals. Novakid complements school learning by giving kids a safe place for real-life English speaking practice, and the methodology is based on learning games - representing the new generation of online learning. Novakid has been recognised by a number of organisations across the world. In 2023, Novakid was included on the 2023 Inc 5000 list - position 105 of 5000, and is 1st in the Education category. In the same year, Novakid won the Best Digital Language Learning Product of the Year Award in the Digital Education Awards; was recognised as a finalist in the 2023 EdTech Digest Awards in the category of Best Language Learning Solution and Novakid was nominated as a finalist in the ‘Early Years’ category of the EdtechX Awards 2023. In 2022, Novakid was selected as the winner of the “Overall Language Learning Company of the Year” in the 2022 EdTech Breakthrough Awards. Novakid’s mission is to build a global community of young English learners designed to encourage deep and meaningful friendships across different cultures. Vacancies: https://hr.novakidschool.com/

Job description

We’re Novakid School, the English academy for kids of the future. We teach English as a foreign language to children all over the world, using our live 1:1 and group class platform, AI tutoring features, and learning games. We’re the biggest English tutoring platform for kids in Europe, delivering millions of lessons each year.

We’re looking for a Product Manager (senior experience level) to own our visitor experience and landing page journeys, crafting high-converting journeys for millions of monthly visitors.

We’re not just looking for someone to change button colours in A/B tests. You’ll have a cross-functional squad of developers, designers and analysts, and access to leverage our product portfolio including live tutoring, AI tutoring, and learning games to test and validate hypotheses around how best to convey the value of Novakid to site visitors.

This role operates at the high-leverage, top of funnel point in our user journey, so we’re looking for someone ambitious, fast-moving, data-oriented and with several years of experience running a high-volume web product or landing pages.

We run an elastic set of product squads, so we’re looking for someone ‘T-shaped’ - an expert in landing page journeys and web conversion, but with the flexibility to work on all areas of product, from child-facing learning experiences to learning data visualisation for parents.

What You’ll Do…

Become one of our small, strong group of 6-8 Product Managers, leading the squad that owns the ‘visitor’ user journey
Own the ‘visitor to lead’ metric, rapidly experimenting with landing page design and UX flow, and optimising paint time / page speeds to improve our critical top of funnel metric
Drive experimentation and best practices across the company; you’ll use your experience and people skills to increase the number of experiments we run, keep improving self-service experimentation tools for other teams using the website, and actively train and improve the experimentation and data skillset in the company
Work daily with the CPO (Toby Mather) and your peer group of Product Managers, analysts and designers in our low-bureaucracy, fast-paced, flat hierarchy team.

Required profile