Business Development Representative

Who is PureCars?

PureCars helps unlock the full sales potential of automotive dealers across the US and Canada using our proprietary multi-channel advertising and analytics platform combined with our team of high-touch advertising and operations strategy experts. By utilizing our extensive data library and proprietary technology, our digital advertising and attribution solutions enable dealers to capture more customers, optimize spend efficiency and maximize profitability while providing mission critical business insights and analytics.

We are focused on investing in world-class talent and technology in order to help our partners dominate their markets in new and innovative ways.

 Job Summary - Business Development Representative (HUP Coordinator) 

We are seeking a motivated and results-driven HUP Coordinator to join our team. The HUPC will be responsible for engaging with current, former, and prospective clients—primarily car dealerships—to drive revenue growth. This role focuses on outbound calling and emailing efforts to enhance customer satisfaction, identify upsell opportunities, and win back previous clients.

Key Responsibilities:

• Client Engagement & Retention:

• Contact existing HUP clients to assess satisfaction, identify additional service needs, and grow their investment with PureCars.

• Develop relationships with key decision-makers at car dealerships to increase engagement and long-term commitment.

• Prospecting & Re-Engagement:

• Reach out to former clients to understand their past experience and explore opportunities for re-engagement.

• Identify and connect with potential new clients to introduce PureCars’ solutions and generate interest in our offerings.

• Outbound Communication:

• Dedicate 25% of the day to sending strategic, personalized emails to clients and prospects.

• Spend 75% of the day making outbound calls to drive meaningful conversations and business growth.

• Sales Pipeline Management:

• Make 50 calls per day to existing, former, and prospective clients.

• Achieve 10 meaningful connections per day with decision-makers.

• Schedule and secure 2 meetings per day to discuss business opportunities.

• Meet or exceed the goal of closing 2 sales per week through effective follow-ups and consultative selling.

• Collaboration & Reporting:

• Work closely with the Sales and Marketing teams to refine messaging and identify key targets.

• Maintain accurate records of all interactions and progress within the CRM system.

• Provide weekly performance reports to the Sales Manager.

Qualifications & Skills:

• 1-3 years of experience in sales, business development, or customer engagement.
• Experience in automotive marketing, SaaS, or digital advertising preferred.
• Excellent communication and negotiation skills.
• Ability to manage a high-volume call and email cadence efficiently.
• Strong organization and CRM management skills.
• A proactive and goal-oriented mindset with a drive to exceed sales targets.

Performance Expectations:

• Maintain a daily call volume of 50 calls with a minimum of 10 meaningful connections.
• Consistently book 2 meetings per day.
• Drive a minimum of 2 closed sales per week.
• Maintain accurate and up-to-date client records in the CRM.
• Proactively follow up with prospects and clients to maximize engagement and sales potential.

PureCars is committed to building diverse teams and upholding an equal employment workplace that is free from discrimination. We hire amazing individuals regardless of their race, color, ancestry, religion, sex, gender identity, national origin, sexual orientation, age, citizenship, marital status, pregnancy, medical conditions, genetic information, disability, or Veteran status. Just be passionate, genuine, collaborative, data-driven, and entrepreneurial at heart!

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