Social Media Specialist - Digital Engagement & Content Creation

Schedule:

• Part-time, flexible (4 hours/day, 5 days/week) within client's business hours
  

Client Timezone: Eastern Standard Time

Client Overview

Join a dynamic entrepreneur at the forefront of multiple exciting ventures! Our client is launching a cutting-edge managed services business in the technology sector, while simultaneously running a thriving e-commerce store, managing a vacation rental property, and developing a personal brand in the tech and cybersecurity space. This multi-faceted business also contributes to nonprofit causes and collaborates with a construction company. As part of this diverse and growing enterprise, you’ll have the opportunity to make a significant impact across various industries and platforms.

Job Description

We’re seeking a creative and tech-savvy Social Media Specialist to play a crucial role in building and managing our client’s digital presence across multiple business ventures. In this exciting position, you’ll be at the heart of content creation, community engagement, and growth strategies for platforms including Instagram, TikTok, Twitter, and Facebook. You’ll have the unique opportunity to work on diverse projects, from promoting cutting-edge tech services to showcasing vacation rentals and driving e-commerce sales. If you’re passionate about crafting compelling social media narratives, staying ahead of digital trends, and making a real impact in a dynamic business environment, this role offers the perfect blend of creativity, strategy, and technological insight.

Responsibilities

• Develop and execute innovative social media strategies to grow followers and boost engagement across multiple business ventures
  
• Create and curate engaging, platform-specific content for Instagram, TikTok, Twitter, and Facebook, tailoring your approach to each unique business area
  
• Manage vibrant online communities, responding promptly to comments, messages, and fostering meaningful interactions
  
• Collaborate with influencers and partner businesses to expand our client’s social media reach and impact
  
• Design eye-catching graphics and visual content using tools like Canva to enhance social media posts
  
• Produce and edit compelling video content optimized for various social platforms
  
• Monitor and analyze social media metrics, providing regular performance reports and insights to drive continuous improvement
  
• Spearhead social media campaigns for e-commerce product promotions, vacation rental marketing, and nonprofit event awareness
  
• Stay abreast of emerging social media trends, platform updates, and best practices in digital marketing
  
• Contribute to the development of our client’s personal brand in the technology and cybersecurity space through thoughtful content creation
  

• Proven track record in social media management and content creation, with a portfolio showcasing your best work
  
• Expert-level proficiency in major social media platforms, including Instagram, TikTok, Twitter, and Facebook
  
• Exceptional writing and communication skills in English, with the ability to adapt tone and style for different audiences and platforms
  
• Hands-on experience with graphic design tools (e.g., Canva) and video editing software
  
• Strong analytical skills and experience in using social media analytics tools to inform strategy
  
• Demonstrated ability to work independently, manage time effectively, and juggle multiple projects in a fast-paced environment
  
• Familiarity with e-commerce concepts and digital marketing strategies
  
• Interest or background in technology, information security, or cybersecurity is a significant plus
  
• Creative problem-solving skills and a proactive approach to new challenges
  
• Ability to work 4 hours per day, 5 days per week, with flexibility based on Eastern Standard Time
  
• Passion for staying updated on the latest social media trends and platform changes