Offer summary

Qualifications:

3-4 years of content writing experience, particularly in Healthcare ITeS and the US market., Bachelor’s degree in Communications, Marketing, English, Journalism, or a related field., Exceptional written and verbal communication skills with strong research and analytical abilities., Familiarity with SEO best practices and experience with content management systems (CMS)..

Key responsabilities:

Produce a diverse range of content including website copy, blog posts, and case studies.

Collaborate with subject matter experts and project managers to ensure content accuracy and relevance.

Contribute to content strategy development and analyze performance metrics for continuous improvement.

Demonstrate strong design and layout skills to create visually appealing content.

Job description

Company Description

Mindbowser Info solutions is a digital transformation services provider working with global brands aiding on their journey to digital transformation. Mindbowser offers a suite of products and services around user experience, automation, analytics, and mobility that in turn helps businesses become more efficient and improves profitability.

Job Description

About the Role:

We are seeking a talented and driven Senior Content Writer with 3-4 years of experience to join our dynamic marketing team. In this role, you’ll create compelling, high-quality content that engages our target audience, drives traffic, and supports our overall marketing strategy. You’ll work closely with subject matter experts and other teams to produce impactful content that resonates with our audience.

Roles and Responsibilities:

Produce a diverse range of content, including website copy, blog posts, articles, ebooks, white papers, case studies, guides, and other marketing materials.
Collaborate with subject matter experts (SMEs) and project managers to gather information, understand technical concepts, and ensure content accuracy and relevance.
Develop and write persuasive case studies that highlight the effectiveness of our products/services in solving client challenges, and translating complex ideas into clear, approachable language.
Contribute to content strategy development and execution to align with business goals and drive engagement.
Analyze content performance metrics to continuously improve the quality and impact of content, adjusting strategies based on insights.
Demonstrate a strong sense of design and layout when curating content, ensuring it’s both visually appealing and effective

Qualifications

3-4 years of content writing experience, specifically in Healthcare ITeS and the US market.
Bachelor’s degree in Communications, Marketing, English, Journalism, or a related field.
Exceptional written and verbal communication skills.
Strong research and analytical abilities.
Familiarity with SEO best practices and content optimization.
Experience working with cross-functional teams.
Knowledge of content management systems (CMS).
Understanding of analytics tools and their application in content strategy.