Who We Are :
Marketbridge is a growth consulting and marketing firm dedicated to helping modern leaders accelerate performance with no signal loss from strategy through execution. We combine management consultancy with marketing agency expertise, all backed by marketing science, creative problem-solving, and technological know-how. Our integrated approach brings together teams, technology, data, strategies, processes, and plans to fuel sustainable revenue growth and build deeper, more resonant customer relationships. We partner with some of the world’s largest and most ambitious brands, providing innovative solutions that drive commercial agility and long-term success.
Role Overview: If driving quality web traffic through super-smart, leading edge Search Engine Optimization is something that makes your heart pitter-patter, then this role might be for you. Marketbridge is seeking a Director, SEO. To lead the development, execution, and performance of comprehensive SEO strategies for a diverse portfolio of B2B clients. You will be responsible for developing comprehensive SEO strategies across all key pillars (on-page, off-page, technical SEO), to our clients as well as collaborate across departments to ensure alignment with overall marketing goals. You’ll be a key decision-maker in driving client success and agency growth through successful organic search strategies.
Key Responsibilities:
Strategic SEO Development & Execution:
- Develop long-term, scalable SEO strategies for high-profile B2B clients, incorporating business objectives, target audience needs, and industry best practices
- Develop high-level SEO roadmaps that incorporate key SEO pillar (on-page, off-page, technical) to drive search visibility and traffic
- Implement on-page, off-page and technical SEO recommendations
- Drive the development and execution of content strategies, collaborating with content, design, and web development teams to create SEO-optimized, high-performing content.
- Adjust strategies as needed to address emerging SEO trends and search engine algorithm changes
Client Relationship & Communication:
- Serve as the SEO subject matter expert and primary point of contact for key clients, providing strategic guidance and leadership.
- Manage relationships with senior stakeholders, ensuring SEO goals and performance are clearly communicated, met, and exceeded
- Present deliverables and reports for clients, highlighting SEO performance, incorporating KPIs, and providing actionable next steps
Data-Driven Decision Making & Performance Reporting:
- Leverage analytics tools (Google Analytics 4, Google Search Console) and SEM tools (SEMrush, Ahrefs) to monitor, track, and report SEO performance.
- Utilize data to drive actionable insights, identify areas for improvement, and optimize SEO strategies continuously.
- Establish benchmarks and monitor KPIs to assess performance and optimize efforts for continuous growth.
Innovation & Process Improvement:
- Develop an environment of innovation, incorporating new trends, tactics, technologies, and strategies to successfully address SEO in 2025
- Establish and refine SEO processes to drive efficiency and consistency across the SEM team
- Implement new SEO tools and technologies around AI, automation, and video optimization to expand SEO services
Qualifications: - A minimum of 5-7 years of SEO experience, ideally within a B2B environment
- Proven expertise in developing large-scale SEO strategies that drive measurable results for clients
- Extensive experience with Analytics tools (GA4, Google Search Console) as well as industry-standard SEO platforms (SEMrush, Ahrefs, Screaming Frog, and others)
- Strong knowledge of SEO best practices, search engine algorithms, ranking factors, and the ability to remain nimble to address changes in the search industry
- Strong collaboration skills, including cross-departmental knowledge share
- Excellent client-facing skills, with experience presenting to senior executives and stakeholders and building long-term client relationships
- Strong communication and presentation skills, with the ability to explain complex SEO concepts to non-technical stakeholders
- Ability to align SEO strategies with client business objectives, ensuring clear ROI and measurable results
- Expertise within technical SEO, including site audits, mobile optimization, site speed, crawlability, schema markup, and server-side optimizations.
- Experience with site migration projects and website refreshes, including implementing 301 redirect maps, content migration, and SEO best practices during these transitions
- Knowledge of structured data (schema markup) and its role in enhancing visibility in search results.
- Understanding and experience with common CMS platforms (such as Wordpress) and relevant plug-ins (such as Yoast)
- Relevant certifications such as Google Analytics, Google Ads, or certifications from platforms such as SEMrush, or HubSpot are highly preferred.
- A Bachelor’s degree in Marketing, Business, Computer Science, or a related field is preferred but not required
- Strategic thinking, with a clear understanding of how SEO fits within the broader digital marketing landscape.
- Innovative mindset, with a passion for staying on top of SEO trends and the digital marketing landscape.
- Ability to prioritize multiple projects and manage complex tasks in a fast-paced environment
Our Culture:
Marketbridge supports Fortune 50 companies and top global brands in redefining how they go to market. At Marketbridge, you’ll join a vibrant community of collaborative minds dedicated to reinventing growth. We celebrate curiosity, reward bold thinking, and empower you to take the lead in shaping innovative strategies. From day one, you’ll gain hands-on experience, learn from supportive mentors, and engage in ongoing professional development through targeted training, skill-building workshops, and leadership guidance. Our inclusive environment values each individual’s voice, fostering genuine connections and a sense of belonging. Here, you won’t just watch the industry evolve—you’ll help drive it, turning fresh ideas into measurable outcomes and building a career defined by meaningful impact and continuous growth.
Benefits & Perks
At Marketbridge, we support our team with benefits that prioritize well-being, flexibility, and growth. Here’s what you can look forward to:
- 🏖️ Time Off & Flexibility – Flexible PTO, summer Fridays, and paid parental leave (up to 16 weeks for birthing parents). Plus, we’re closed from Christmas to New Year’s so you can fully unplug.
- 💙 Health & Wellness – Comprehensive medical benefits and free premium access to the Calm app for relaxation and mindfulness.
- 💰 Financial Security – 401(k) with a 3% company contribution* (US Only), life insurance, long-term disability, and AD&D coverage for extra peace of mind.
- 📚 Learning & Growth – A professional development fund ($500) and continuous learning programs to invest in your career.
- 💻 Tech & Perks – Company-provided laptop & accessories, monthly Wi-Fi & cell stipend, and exclusive discounts through Perkopolis.
Note: This position requires candidates to be eligible to work in Canada without visa sponsorship. Marketbridge is an Equal Opportunity Employer.
This role is remote, but our ideal candidate is able to work EST hours.
We aim to offer competitive and fair compensation based on experience, location, and market benchmarks. The salary range for this role will be $100,000 to $120,000 CAD.