Offer summary

Qualifications:

3+ years of experience in designing for Meta, TikTok, and display ads., Strong expertise in creative design software like Figma, Adobe After Effects, and Adobe Photoshop., Knowledge of motion graphics and animation for ads, with experience in user acquisition campaigns., Data-driven design experience, applying user insights and trends to inform creative direction..

Key responsabilities:

Develop static and animated ad creatives for paid social campaigns on various platforms.

Create templates for scaling creative production using AI tools and freelance agencies.

Continuously iterate on creative assets based on performance data to optimize campaign results.

Ensure brand visual identity is maintained across all creative outputs.

Job description

Readdle is a pioneering force in the personal productivity space on Apple devices, having shaped the landscape since 2007. Our mission is to empower individuals and teams with innovative technology, enhancing their efficiency and creativity. We are dedicated to crafting exceptional mobile and desktop experiences for those who aspire to achieve more.

As the Performance Creative Specialist, you will be responsible for designing and producing a wide range of performance-driven advertising materials to support paid social campaigns for Scanner Pro. This includes creating static and animated marketing assets based on campaign briefs and performance hypotheses. The role focuses on scaling creative production, optimizing performance, and ensuring that all creative outputs align with the brand’s identity and campaign objectives.

What you will do:

Develop static and animated ad creatives for paid social campaigns on Meta, TikTok, and other platforms
Create templates for scaling creative production, using AI tools and freelance agencies to maintain a high volume of ad creatives
Design dynamic motion graphics and animations for video ads
Continuously iterate on creative assets based on performance data to optimize campaign results
Ensure the brand’s visual identity is maintained across all creative outputs
Stay informed about creative testing results, using data to iterate and improve the overall performance of campaigns

About you:

3+ years of experience designing for Meta, TikTok, and display ads
Experience in subscription-based business models and user acquisition campaigns
Knowledge of motion graphics and animation for ads
Experience using AI to scale static and video ads
Data-driven design: experience applying user insights, consumer trends, and data to inform and iterate on creative direction
Experience in landing page creative development to improve conversion rate and revenue growth
Strong expertise in creative design software like Figma, Adobe After Effects, Adobe Photoshop, Premiere Pro, or Final Cut Pro
In-depth understanding of best practices for Meta, TikTok, and display advertising (IAB standard ad sizes, responsive formats, video durations)
Experience with A/B testing and adjusting creatives based on data insights

What you will get at Readdle:

Customer-centric culture. We put our customers first. It means that every employee can benefit from interacting with our customers directly. It enables us to create and deliver the best solutions for millions of our users.
Professional growth. We are professionals at everything we do. It means we own our decisions, our work, and our results. We provide quality feedback to others and welcome feedback as an opportunity to learn and improve.
A team of amazing people. The greatest power we have is the team. It means we care about each other, ensure transparency, and invest in everyone's success.
Impact on our products. We aim to create valuable products. It means that we improve ourselves constantly by overcoming constraints, simplifying our processes, and improving our capacity.
Innovative culture. We try to be innovative and creative in everything we do. It means that we expect, appreciate and value new ideas.

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