Product Marketing Manager, Analyst Relations (US Remote, EST Preferred)

Overview:

JAGGAER provides an intelligent Source-to-Pay and Supplier Collaboration Platform that empowers organizations to manage and automate complex processes while enabling a highly resilient, responsible, and integrated supplier base. With 30 years of expertise, we specialize in solving complex procurement and supply chain challenges across various industries.

Our 1,300+ global employees are obsessed with ensuring customers get full value from our products - ultimately enhancing and transforming their businesses.  For more information, visit www.jaggaer.com 

Position Responsibilities:

In this exciting role, you will play a pivotal role in propelling the success of our JAGGAER One solution suite in our top verticals, which include manufacturing, higher education, the public sector, transportation and logistics, and more. You will become a subject matter expert in positioning the JAGGAER One solution in the market and with Analysts and Partners. Along with developing and executing comprehensive go-to-market (GTM) strategies, messaging, and product launches with a laser focus on customer-centricity, you will build strategic connections across Gartner, IDC, and industry-specific analysts. Reporting directly to the Senior Director of Product Marketing with dotted line into our Chief Strategy Officer, you'll leverage market intelligence to gain a strategic edge and foster robust cross-team interlocks to achieve ambitious growth goals.

For the Analyst Relations portion of this role, you will be JAGGAER’s primary point of contact for all analysts in the Source-to-Pay and Supplier Collaboration space and coordinate analyst research projects and outbound requests by working with Product Management, Product Marketing, Value Engineering, and leadership. This includes managing contractual obligations, monitoring and distributing reports, coordinating regular briefings and customer engagement and reviews.

Who You Are:
● Storytelling Pro and Market Evangelist: You craft compelling narratives that showcase customer success stories and differentiate our solutions from competitors. You are a savvy public speaker and adept at enablement.
● Proactive & Collaborative: You anticipate needs, take initiative, and thrive in a collaborative environment, fostering strong relationships with internal and external partners, marketing, sales, product, enablement, and leadership teams. Frequently leading messaging workshops that are highly collaborative.
● Strategic Visionary: You have a keen grasp of the B2B SaaS landscape and are an expert at uncovering and understanding market trends, analyst insights, customer success, and competitive landscapes. You distill and articulate the nuances to diverse stakeholders and inform product line strategy.
● Analyst Relations: Highly skilled relationship + data-driven professional who can move the needle using analysts to deliver revenue, influence strategy and improve perception. Must have proven record of creating and executing strategic plans that result in strong, positive, mutually beneficial relationships with industry analysts and influencers as well as making sure JAGGAER employees or properly leveraging our analyst community to glean insights on product roadmap decisions and product strategy.
● Customer & Influencer Champion: You possess a deep understanding of B2B customer needs and are passionate about crafting customer value propositions and messaging for solutions that deliver exceptional value. You interlock with customers to understand and articulate their success stories relating to your product.
● Pragmatic Problem Solver: You approach challenges with a practical and results-oriented mindset, distilling complex solutions into simple customer-centric value drivers.
● Data-Driven Marketer: You are experienced analyzing metrics, leveraging data, developing KPIs, and utilizing intelligence to optimize campaigns and measure growth and success.
● Creative Content Mastermind: You have a knack for developing targeted content that educates, engages, and resonates with target audiences.

What You Will Bring:

• Market insights – Be the expert on your product line ICP, verticals, and personas. Understand and document the buyers’ processes, including where they get information and the who, what, when, and ‘the why’ behind their decisions. Then, drive changes to our sales and marketing processes to match that process.
• Understand the competitive landscape—be an expert on our competition and how they are positioned.
• Collaborate with product management, sales leadership, enablement, and marketing teams to drive market readiness and develop value propositions and value-based messaging that resonates with our target buyer personas.
• Relationship and project management capabilities to own all aspects of Analyst Relations, including education, project management, response to projects, relationship development, soliciting input and pre-introduce net-new products and enhancements to ensure our vision and ability to deliver is both understood and celebrated. You will manage the cross-functional implementation of the plan.
• Act as the primary thought leader for your assigned products, including speaking engagements and written works.
• Understand and support our sales channels; train them in the problems we solve for our buyers and users; develop internal tools and external collateral and teach them how and when to use them.
• Interact with JAGGAER customers to understand the pain points and business drivers that led them to adopt our solutions. Document their use of our solutions and the business benefits they have realized since deploying them.

Position Requirements:
● Minimum 5 years' experience in B2B SaaS Product Marketing, including experience developing marketing plans and support for new product launches, product line updates, and release cycles.
● Minimum 5 years of Analyst Relationships and experience influencing Gartner outcomes.
● Experience in Procure-to-Pay, Source-to-Pay, and Supply Chain technologies is preferred. 3+ years in the Spend Management or Supply Chain industry
● Proficient in productivity applications such as Microsoft Office, with an emphasis on building compelling PowerPoint presentations and conducting analysis in Excel.
● Ability to work independently in a start-up-like, agile environment. Able to adapt and pivot with evolving market or product demands. Exceptional time management and coordination skills, with the ability to manage without authority across multiple departments
● Strong planning, written, and verbal communication skills. A strong public speaker, comfortable in front of large, senior groups, and a solid writer.
● Excellent people and relationship management skills to interact with colleagues, cross-functional teams, and third parties.
● Bachelor’s degree in business, marketing, or related field, highly preferred.
● Familiarity with Jaggaer's product portfolio and Source-to-Pay solutions a plus.
● Experience building strategic and creative elements that support GTM activities a plus.
● Pragmatic Marketing certified, highly preferred

What We Offer:
At JAGGAER, we are committed to supporting you and your family’s well-being. Your health is a priority, and we offer a range of programs to help you stay well and thrive. Our benefits include exceptional medical, dental & vision plans, adoption assistance, wellness reimbursements, generous parental leave, 401(k) matching, flexible work options, unlimited vacation for exempt employees, and more!

Our Values:

At JAGGAER, our values shape everything we do—from supporting customers and collaborating with teammates to building products and fostering our culture.

• Be Collaborative: Promote mutual respect, work productively with others, and share responsibility for success.
• Be Accountable: Own your actions, learn from challenges, and stay proactive to achieve results.
• Be Adaptable: Embrace change, encourage innovation, and stay effective through significant transitions.

EEO:
JAGGAER is a proud equal opportunity/affirmative action employer supporting workforce diversity. We do not discriminate based upon race, ethnicity, ancestry, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), marital status, caregiver status, sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, genetic information, military, or veteran status, mental or physical disability, or other applicable legally protected characteristics.

ACCESSIBILITY:
JAGGAER is committed to providing access and reasonable accommodation to applicants. If you are a qualified individual with a disability or a disabled veteran and you think you may require an accommodation for any part of the recruitment process, please send a request to: hr@jaggaer.com All requests for accommodations are treated discreetly and confidentially, as practical and permitted by law.

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