Offer summary

Qualifications:

3-5 years of experience managing paid search campaigns, preferably internationally., Strong expertise in Google Ads and Microsoft Advertising., Proven experience with Google Performance Max and Demand Gen campaigns., Strong analytical skills with experience in Google Analytics and performance measurement tools..

Key responsabilities:

Manage and optimize international paid search campaigns across various platforms.

Develop strategies to maximize ROI using Search and Performance Max.

Analyze campaign data to improve efficiency and drive performance.

Collaborate with cross-functional teams to align campaigns with business objectives.

Job description

Who we are.

Newfold Digital is a leading web technology company serving millions of customers globally. Our customers know us through our robust portfolio of brands. We have some of the industry's most prominent and storied go-to-market brands, including Bluehost, HostGator, Domain.com, Markmonitor, Network Solutions, Yoast, Register.com and Web.com. We help customers of all sizes build a digital presence that delivers results. With our extensive product offerings and personalized support, we take pride in collaborating with our customers to serve their online presence needs. The strength of our company lives in the intersection of our people, our customers, and our brands.

We are seeking a data-driven, curious, and independent International Paid Search Manager to oversee and optimize search campaigns across Google, Microsoft, and regionally relevant search engines outside of the U.S. This role is ideal for someone passionate about digital marketing, data-driven decision-making, and international campaign strategy.

What you’ll do & how you’ll make your mark.

Manage and optimize international paid search campaigns across Google, Microsoft, and other region-specific search engines to drive performance and efficiency.
Develop and execute strategies leveraging Search, Performance Max (PMax) and Demand Gen strategies to maximize ROI.
Analyze campaign data and generate insights to improve efficiency using levers including budgeting, audience targeting, bidding strategies, and creative effectiveness.
Test and iterate on ad creatives, copy, keyword mix and landing pages to enhance conversion rates.
Stay updated on global paid search trends, platform updates, and industry best practices to inform campaign strategy.
Collaborate with cross-functional teams, including analytics, creative, and regional marketing teams, to ensure alignment with business objectives.
Manage budgets efficiently, ensuring campaigns are meeting KPIs while maximizing return on ad spend.
Report on campaign performance, providing clear insights and recommendations for optimization.

Who you are & what you’ll need to succeed.

3-5 years of hands-on experience managing paid search campaigns, preferably in an international setting.
Strong expertise in Google Ads, Microsoft Advertising, and regionally relevant search engines outside the U.S.
Proven experience with Google Performance Max (PMax) and Demand Gen campaigns is a must.
Ability to work independently, proactively solve problems, and drive results.
Strong analytical skills with experience using Google Analytics, Google Ads reporting, and other performance measurement tools.
Familiarity with bid strategies, audience segmentation, and keyword research in a multi-market environment.
Experience with feed-based advertising and automation tools is a plus.
Strong communication skills to present findings and collaborate with global teams.

Why you’ll love us.

We’ve evolved; we provide three work environment scenarios. You can feel like a Newfolder in a work-from-home, hybrid, or work-from-the-office environment.
Work-life balance. Our work is thrilling and meaningful, but we know balance is key to living well.
We celebrate one another’s differences. We’re proud of our culture of diversity and inclusion. We foster a culture of belonging. Our company and customers benefit when employees bring their authentic selves to work. We have programs that bring us together on important issues and provide learning and development opportunities for all employees. We have 20+ affinity groups where you can network and connect with Newfolders globally.
We care about you. We provide an excellent pension scheme, generous vacation days, lunch in the office, education sponsorship, and much more!
Where can we take you? We’re fans of helping our employees learn different aspects of the business, be challenged with new tasks, be mentored, and grow their careers. Unfold new possibilities with #teamnewfold!

#LI-SM1 #LI-Remote

This Job Description includes the essential job functions required to perform the job described above, as well as additional duties and responsibilities. This Job Description is not an exhaustive list of all functions that the employee performing this job may be required to perform. The Company reserves the right to revise the Job Description at any time, and to require the employee to perform functions in addition to those listed above.

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