Offer summary

Qualifications:

Experience with WordPress and Unbounce for website and landing page creation., Familiarity with Google Ads, Google Tag Manager, and performance analysis tools like Microsoft Clarity and GA4., Strong understanding of consumer behavior and conversion optimization strategies., Ability to think strategically while executing precise marketing campaigns..

Key responsabilities:

Architect conversion-focused landing pages and websites based on user behavior.

Lead client discovery sessions to identify pain points and develop messaging frameworks.

Analyze performance data, run A/B tests, and optimize conversion rates.

Collaborate with designers to create wireframes and ensure effective copy placement.

Job description

Join a bold, innovative marketing agency that helps brands stand out and scale through creative, data-driven strategies. With a focus on performance marketing, branding, and storytelling, they craft high-impact campaigns that drive engagement and growth. Their team thrives in a fast-paced, collaborative environment, constantly pushing boundaries to deliver exceptional results for clients across various industries.

They’re looking for someone who can blend strategy, structure, and storytelling to create digital experiences that drive results. As the Marketing Funnel Architect, you’ll own messaging and conversion flows, working closely with designers to ensure everything looks and performs at a high level. This role is perfect for someone who’s part strategist, UX thinker, CRO optimizer, and copywriter—you think like a marketer and build with growth in mind.

If you love marketing, problem-solving, and delivering top-tier results, this is the perfect opportunity to grow with a dynamic agency and to work for a US-based company! 🚀

What You'll Do

Web & Funnel Strategy:

Architect conversion-first landing pages and websites.

Map out user flows that align with real customer behavior and intent.

Lead client discovery sessions to uncover pain points and positioning.

Copy & Messaging Strategy:

Write copy that connects at every stage of the funnel (and sells without being salesy).

Develop messaging frameworks and wireframes to guide design.

Use VOC, research, and performance data to make smart messaging decisions.

Wireframing & Creative Briefing:

Build low-fidelity wireframes to show layout, copy placement, and flow.

Collaborate closely with designers to bring your vision to life.

Ensure every element has a job (and fluff gets cut fast).

Conversion Rate Optimization:

Analyze performance, run A/B tests, and implement what’s working.

Use tools like Microsoft Clarity and Google Analytics to find drop-off points.

Bring a testing mindset to everything—optimize relentlessly.

SEO Integration:

Work with our SEO lead to align page structure and copy with search intent.

Balance visibility and conversion with smart keyword placement and internal linking.

What You Need

Familiarity with WordPress for building or updating live websites.

Experience using Unbounce for landing page creation and A/B testing.

Understanding of Google Ads and Google Tag Manager to track and analyze funnel performance.

Experience with Microsoft Clarity and GA4 for user behavior analysis, heatmaps, and performance insights.

Strong interest in consumer behavior and what drives conversions.

A mindset focused on testing, optimizing, and refining campaigns.

Ability to think strategically and execute with precision.

Understanding of how SEO, paid media, design, and messaging work together.

Passion for growth and accountability for performance metrics.

Salary & Perks

Competitive Salary.

This is a full-time, long-term position.

The position is immediately available and requires entering into an independent contractor agreement.

Work from home.

Monday through Friday, 8 am to 5 pm (+/- 1 hour accepted) - PST.

Additional perks

The next step will take you to an application form that requires you to answer some questions and upload your resume in English. Please answer completely so that we can get to know you better.

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