Customer Advocacy Manager

About the Role

We are seeking a Customer Advocacy Manager to build and prove the value of Doppel Vision through compelling narratives, customer stories, and platform-driven thought leadership. This role is designed for a strategic marketer who can translate the impact of our platform into stories that resonate with customers, analysts, and the market.

You’ll report through Product Marketing to collaborate across product, engineering, sales, and customer success to craft messaging that clearly communicates Doppel’s differentiation. You’ll also lead customer advocacy initiatives, capturing and amplifying customer success to drive credibility and influence within the cybersecurity space.

Key Responsibilities

Platform Storytelling

• Develop compelling narratives that showcase Doppel Vision’s platform impact.

• Collaborate with product and engineering teams to translate technical capabilities into differentiated messaging.

• Build thought leadership content (blogs, whitepapers, presentations) to reinforce our category leadership.

• Support analyst engagements by providing clear, market-relevant technical insights.

Customer Advocacy & Content

• Build the Doppel Defender advocacy program to engage customers in telling their success stories.

• Develop case studies, testimonials, and video content that prove the value of Doppel Vision.

• Create customer impact reports that demonstrate platform ROI and security outcomes.

• Partner with sales and customer success to identify advocacy opportunities and highlight customer wins.

Sales Enablement

• Develop customer-centric sales collateral, including presentations, playbooks, and competitive positioning.

• Equip sales teams with stories and proof points that accelerate deal cycles.

• Create objection-handling resources and positioning guides to counter competitors.

Analyst & Market Engagement

• Provide market insights and customer impact data to strengthen analyst briefings and reports.

• Collaborate with product marketing leadership to refine our positioning and competitive narrative.

• Track analyst and media perception to identify opportunities for influence.

Qualifications

• 5+ years of experience in product marketing, content marketing, or customer advocacy within B2B SaaS or cybersecurity

• Proven track record of building and executing successful storytelling and advocacy programs

• Strong technical acumen with the ability to translate product capabilities into clear, compelling narratives

• Exceptional writing and storytelling skills with experience creating a range of content assets

• Experience working directly with customers to capture success stories and build advocacy

• Collaborative mindset with a passion for cross-functional partnership

• Familiarity with cybersecurity and the challenges of social engineering defense is a plus

Why This Role?

• Make an Impact: Drive how the market understands Doppel Vision and our leadership in Social Engineering Defense.

• Shape the Category: Create the stories and proof points that analysts, investors, and the market rely on.

• Customer-Centric Influence: Build genuine connections with our customers and celebrate their successes.

• Career Growth: Expand your leadership in product marketing, storytelling, and advocacy within a rapidly growing company.

About us

Doppel is the leading solution in modern digital risk protection for trusted brands. Our state-of-the-art AI scans over 10 million entities daily across the web, dark web, social media, and app stores, offering unparalleled breadth in detecting digital threats, including piracy, counterfeiting, phishing scams, executive impersonators, and more. Seamless integrations with domain registrars, web hosts, browsers, social media platforms, and digital marketplaces power real-time, continuous, and automated protection, making Doppel the best defense for trusted brands, from startups to Fortune 500 companies.