Senior Director of Product Marketing

Our client is on the lookout for a Senior Director of Product Marketing to spearhead marketing strategies that effectively position their products in the marketplace. In this vital role, you will work closely with product management, sales, and marketing teams to drive product adoption and elevate brand awareness.

To learn more about the company, please visit Keller Executive Search’s website:

https://www.kellerexecutivesearch.com/executive-recruitment-headhunters-columbus-ohio/

Key Responsibilities:

• Develop and implement comprehensive product marketing strategies that align with overall business goals.
• Conduct market research to identify customer needs, industry trends, and competitive landscape.
• Partner with product management to shape the product roadmap based on market insights and customer feedback.
• Create compelling messaging and positioning for products that resonate with target audiences.
• Lead the development of marketing collateral, including product briefs, presentations, and promotional materials.
• Drive the execution of go-to-market plans for product launches and initiatives.
• Collaborate with sales teams to equip them with the tools and knowledge needed to effectively sell products.
• Analyze and report on the performance of marketing campaigns and adjust strategies as needed.
• Mentor and develop the product marketing team, fostering a culture of innovation and excellence.

Requirements

• Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
• 7+ years of experience in product marketing, with a focus on technology or software products.
• Proven track record of successful product marketing initiatives that drive growth and customer engagement.
• Strong analytical skills with the ability to interpret data to inform marketing strategies.
• Excellent communication and presentation skills, capable of influencing internal and external stakeholders.
• Demonstrated leadership experience in managing teams and cross-functional collaboration.
• In-depth knowledge of digital marketing techniques and tools.
• Ability to thrive in a fast-paced, dynamic environment while managing multiple projects.

Benefits

Work Perks:

• Enjoy a dynamic, inclusive workplace culture that values creativity and collaboration.
• Access to generous PTO, flexible hours, and top-tier Medical, Dental, and Vision coverage.
• A handsome salary range of $150k to $210k.
• Work in a sleek, modern office equipped with a fully stocked kitchen and premium coffee.
• Take part in exciting team-building activities and avenues for career advancement.

Equal Employment Opportunity and Non-Discrimination Policy USA 

Equal Employment Opportunity Statement: Both Keller Executive Search and our clients are Equal Opportunity Employers. For all positions, whether with Keller Executive Search or our clients, qualified applicants will receive consideration for employment without regard to race, skin color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, protected veteran status, disability, genetic information, or any other legally protected status. 

Commitment to Diversity: Keller Executive Search and its clients are committed to fostering a diverse and inclusive work environment where all individuals are valued and respected. 

Reasonable Accommodations: Both Keller Executive Search and our clients are committed to providing reasonable accommodations to individuals with disabilities and pregnant individuals. We engage in an interactive process to determine effective, reasonable accommodations.  

Compensation Information: For client positions, compensation information is available in the job post. If not provided, it will be shared during the interview process in accordance with applicable laws. When required by law, salary ranges will be included in job postings. Actual salary may depend on skills, experience, and comparison to current employees in similar roles. Salary ranges may vary based on role and location. 

Compliance with Laws: Both Keller Executive Search and our clients comply with federal, state, and local laws governing nondiscrimination in employment. This policy applies to all employment terms and conditions, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. 

Workplace Harassment: Both Keller Executive Search and our clients expressly prohibit any form of workplace harassment based on race, skin color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. 

E-Verify Participation: Keller Executive Search and/or our clients may participate in E-Verify. Information about E-Verify participation will be provided during the application process where applicable. 

Privacy and Pay Equity: 

• California Residents: For more information about the categories of personal information we collect for recruiting and employment purposes, please review our Privacy Policy at www.kellerexecutivesearch.com. 

• Colorado, Nevada, New York City, California, and Washington Residents: Compensation information is available in the job post or will be provided during the interview process if not initially available. 

• Both Keller Executive Search and our clients are committed to pay equity and conduct periodic pay equity analyses in accordance with applicable laws. 

State-Specific Information: 

• Rhode Island: We do not request or require salary history from applicants. 

• Connecticut: We provide wage range information upon request or before discussing compensation. 

• New Jersey: We do not inquire about salary history unless voluntarily disclosed. 

Veteran Status: Both Keller Executive Search and our clients provide equal employment opportunities to veterans and comply with applicable state laws regarding veteran preference in employment. If you are a veteran, please inform us during the application process. 

Genetic Information: In accordance with federal and state laws, both Keller Executive Search and our clients do not discriminate based on genetic information. We do not request or require genetic information from applicants or employees, except as permitted by law. 

Local Laws: Both Keller Executive Search and our clients comply with all applicable local laws and ordinances regarding employment practices in the areas where we operate. 

Note: This job posting may be for a position with Keller Executive Search or one of our clients. The specific employer will be identified during the application and interview process. Employment laws and requirements may vary depending on the employer and location.