Offer summary

Qualifications:

Strong creative mindset and project management skills., Experience in social media strategy and execution., Proficiency in performance marketing and creative storytelling., Familiarity with social media platforms like Meta, TikTok, LinkedIn, and YouTube..

Key responsabilities:

Drive end-to-end social media strategy and execution.

Develop and analyze social media performance reports with actionable insights.

Create and manage engaging social media content in collaboration with designers and content creators.

Monitor social trends and competitor activity to adapt strategies accordingly.

Job description

About Penbrothers

Penbrothers is an HR & remote talent management partner and one of the fastest growing companies in the Philippines. We provide talented Filipinos with global opportunities in high-growth startups and dynamic companies, from the comfort of their own homes.

About the Client

Our client is a performance-focused creative marketing agency founded by a former Meta leader with over a decade of experience in performance marketing and creative strategy. They specialize in building innovative and engaging digital campaigns for leading brands, with a particular focus on social media and performance-driven storytelling. They work across global markets and are known for crafting impactful creative solutions that challenge the norm.

About the Role

We’re looking for a Creative Strategist & Social Media Manager to drive end-to-end social media strategy and execution. This role requires a strong creative mindset and excellent project management skills to lead ideation, content planning, creative production, and campaign optimization across multiple platforms. You will collaborate with clients, designers, and creators to shape bold, performance-focused social content that resonates with audiences.

Work hours: Normal APAC hours (e.g., PH/Singapore time). Ideal candidates should also be open to attending occasional UK-time client meetings when necessary (latest expected is around 3-4 PM UK time / 10-11 PM PH time)

Work arrangement: Remote

What you’ll do

Social Media Planning:

Develop weekly, monthly, and quarterly social reports with performance analysis and actionable insights.
Plan and schedule posts strategically to optimize reach, engagement, and KPIs across platforms.
Monitor and adapt to emerging social trends, platform updates, and audience behaviors.
Tailor strategies for platforms such as Meta, TikTok, LinkedIn, and YouTube.
Test and apply new formats and features to boost engagement and effectiveness.
Track competitor activity using social listening tools and performance platforms (e.g., Brandwatch).

Creative Execution:

Create storyboards and collaborate with designers to produce compelling social media content (static, carousel, video).
Write engaging and on-brand social media copy.
Collaborate with content creators—from talent sourcing to briefing and managing partnerships.
Attend and support occasional content shoots to ensure brand-aligned execution.

Required profile