The client is committed in making work life better by powering the future of work. Our marketing team is growing and we’re building an Americas Demand Center to facilitate the planning and execution of our coordinated marketing strategy to deliver impactful fully integrated marketing campaigns.
In this position, you will have the opportunity to work closely with our integrated campaign managers to support the execution programs that drive the core marketing campaign strategies that generate and accelerate revenue opportunities.
Responsibilities:
- Working within the client's marketing team, the Demand Center enables driving consistent, repeatable, and scalable demand marketing that align to our global GTM strategy.
- Support the Demand Center Leaders in their teams’ development and execution of strategic and tactical marketing plans, programs, and campaigns, including communicating program details and results to stakeholders.
- Creation of campaign assets and management of internal campaign resource centres.
- Work closely with stakeholders in sales and marketing to ensure campaigns effectively support sales objectives and are properly executed.
- Monitor campaign metrics, creating tactics to ensure the constant delivery of qualified sales leads for ongoing pipeline creation and program optimization.
- Research and identify future potential marketing opportunities, such as events, sponsorships, and technology.
- All other responsibilities as assigned by reporting manager or Sr. marketing leadership.
Demonstrated aptitude for learning, including:
- Understanding of customer/prospect audiences at the level of company, team, and individual contributor.
- Marketing principles and strategies.
- Natural storytelling, including ability to work collaboratively to create and adapt compelling messaging to marketing deliverables that get prospects and customers to think differently about the challenges they face.