Senior Offline Marketing Manager

ABOUT FREED

Doctors are overworked, burnt out, and are quitting in masses.

At Freed, we combine clinician love with the latest AI tech and intense execution to create products that make clinicians happier.

Our first product is an AI scribe that automates medical documentation.

Since May of 2023, we have:

• Acquired 20,000 paying and loving clinicians

• Generated 70,000 patient notes daily and over 2 million monthly

• Made thousands of clinicians happier

With the backing of Sequoia Capital and other world-class VC’s, we are rapidly expanding our product offering. Patient-facing assistants, patient insights, EHR integrations, and other products are being built and used by thousands of clinicians every day.

We are looking for entrepreneurs. Fast, ambitious, and smart individuals who want to take care of the people who care for our health. Expect intense, clinician-focused, and interesting co-workers who want to win.

With offices in both San Francisco and New York City, we embrace a hybrid schedule that brings out the best in teamwork and innovation. Our teams come together in person three days a week to collaborate, connect, and have a little fun along the way.

ABOUT THE ROLE 

In this vital role, you will drive brand awareness and lead generation through offline channels. This role requires a highly creative and data-driven individual with a proven track record of success in developing and executing integrated offline marketing campaigns.

HOW YOU’LL MAKE AN IMPACT 

• Plan, budget, and execute a wide range of offline marketing initiatives, including but not limited to:

  • Print ads (magazines, newspapers, direct mail), audio/podcasts, television, out-of-home advertising.

  • Events and sponsorships: Planning and executing industry conferences in partnership with our B2B marketing leader. Managing sponsorships and partnerships strategies as well.

  • Direct mail campaigns: Executing targeted direct mail campaigns, including brochures, flyers, and postcards.

  • Guerilla marketing: Developing and executing creative and cost-effective offline marketing campaigns.

• Work closely with sales, product, and design teams to ensure alignment of offline marketing efforts with overall business objectives.

• Monitor key performance indicators (KPIs). Analyze campaign data to identify areas for improvement and optimize future campaigns.

• Stay informed about the latest offline marketing best practices and technologies.

• Identify and track competitive marketing to understand where Freed is winning and has open space to experiment more.

WHAT YOU'LL BRING 

• 7-10 years of experience in offline marketing or CPG, with a proven track record of success in driving revenue growth.

• Player/Coach mindset, with the ability and willingness to start as an IC and grow into leadership roles. 

• Ability to develop creative and engaging marketing campaigns.

• Data-driven and analytical with a strong ability to measure and report on marketing performance.

• A passion for healthcare & technology and a desire to make a positive impact on the industry.

WHAT WE'LL BRING 

• Competitive salary and equity in a high-growth company

• Opportunity to make an immediate impact

• Medical, dental, and vision coverage

• Unlimited paid time off

• Company-sponsored annual retreats