Email Marketing Specialist

This is a remote position.

Role Name: Email Marketing Specialist

Schedule:

• Part-time (minimum 20 hours per week), flexible schedule
  

Client Timezone: Singapore Time (GMT+8)

Client Overview

Join an exclusive beachfront lifestyle destination that stands as one of Singapore’s premier entertainment venues. This sophisticated establishment combines stunning ocean views with world-class hospitality, attracting an international clientele of discerning guests and tourists. With a robust digital presence and commitment to creating memorable experiences, this venue has established itself as a must-visit destination for both locals and visitors alike.

Job Description

Step into a role where data meets creativity as the Email Marketing Specialist for a prestigious lifestyle venue. You’ll craft sophisticated email campaigns that reach thousands of discerning guests, leveraging advanced CRM capabilities to deliver personalized communications that drive engagement. This position offers the perfect opportunity to combine analytical thinking with creative storytelling, as you develop targeted campaigns that maintain the premium positioning of one of Singapore’s most exclusive venues.

Responsibilities

• Design and execute compelling email marketing campaigns (2-4 monthly)
  
• Build sophisticated audience segments using CRM data
  
• Craft engaging email content that reflects premium brand positioning
  
• Manage campaign scheduling and deployment
  
• Analyze campaign performance and optimize strategies
  
• Create targeted email lists based on customer behavior
  
• Execute segmented campaign strategies
  
• Coordinate with internal teams for content approval
  

Requirements

• Proven experience with email marketing platforms, especially MailChimp
  
• Strong analytical skills with ability to segment and analyze customer data
  
• Excellence in written communication with attention to detail
  
• Experience with CRM systems and data management
  
• Understanding of email marketing best practices and metrics
  
• Background in luxury or hospitality marketing preferred
  
• Ability to maintain brand voice while driving engagement
  
• Strong project management and organizational skills