Marketing Manager (Vietnam)

Remote: 
Full Remote
Contract: 
Work from: 

Offer summary

Qualifications:

Bachelor's degree in Marketing, Business, or related field, 5+ years of marketing experience in Vietnam, particularly in financial trading platforms, Proven track record in social media management and KOL partnerships, Strong understanding of local consumer behavior and market dynamics..

Key responsibilities:

  • Collaborate with the global marketing team to execute localized marketing campaigns
  • Plan and execute partnership initiatives to enhance market penetration
  • Build and manage relationships with KOLs, media outlets, and strategic partners
  • Develop and execute local social media strategy to drive brand awareness.

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ADI Resourcing Human Resources, Staffing & Recruiting SME https://www.adiresourcing.com/
51 - 200 Employees
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Job description

Role Summary:

We are currently seeking a Marketing Manager (part-time / full-time) to develop and execute our marketing and branding strategy in Vietnam. This role will be crucial in building our local presence and brand, driving market penetration, and establishing strategic partnerships while maintaining alignment with our regional objectives.

What Would Be Your Responsibilities:

  • Collaborate with the global marketing team to execute localized marketing campaigns and co-create localized marketing content that resonates with local audiences
  • Plan and execute partnership initiatives to enhance market penetration and brand awareness
  • Build and manage relationships with KOLs, media outlets, and strategic partners in the country
  • Develop and execute our local social media strategy across all platforms to drive brand awareness and customer engagement
  • Coordinate with Singapore HQ to ensure alignment of local marketing activities with regional strategy
  • Oversee translation and cultural adaptation of marketing materials
  • Source and manage relationships with local agencies, local media and vendors

What We Require From You:

  • Bachelor's degree in Marketing, Business, or related field
  • 5+ years of marketing experience in the country and experience working with financial trading platform experience (Eg; Forex, CFD trading)
  • Proven track record in social media management and KOL partnerships
  • Strong local network of relevant partners and vendors
  • Strong understanding of local consumer behavior and market dynamics
  • Excellent command of local language and English
  • Ability to work independently while maintaining effective communication with HQ
  • We seek analytical thinkers and executors with a data-driven approach, capable of managing complex multi stakeholder projects and adapting to technological advancements.

What You Can Look Forward To:

  • Competitive compensation package
  • Opportunity to shape our local brand presence
  • Career growth and personal development within a growing global organization
  • A flat organizational structure that values collaboration and transparency

Required profile

Experience

Industry :
Human Resources, Staffing & Recruiting
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Relationship Management
  • Analytical Thinking
  • Collaboration
  • Communication

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