Offer summary

Qualifications:

Bachelor's degree in Marketing, Communications, or a related field., Proven experience in social media marketing, particularly within the gaming industry., Strong understanding of gaming culture and social media trends., Excellent content creation skills, including graphic design and video production..

Key responsibilities:

Develop and implement social media strategies to enhance community engagement and brand advocacy.

Manage the social media calendar and oversee content creation for various platforms.

Engage with followers and gaming communities to foster relationships and maintain brand image.

Monitor analytics and provide performance reports with actionable insights for improvement.

Job description

The Social Media Marketing Manager will be responsible for developing and executing social media strategies that engage, grow, and activate our community. This role requires a deep understanding of gaming culture, social media trends, and digital marketing strategies to enhance our brand and promote to the gaming audience.

The main responsibilities of a Social Media Marketing Manager - Gaming include:

Strategy Development: Design and implement social media strategies aligned with business goals, focusing on engagement, community growth, and brand/product advocacy in the gaming sector.
Social Calendar Management: Develop and maintain social media calendar.
Content Creation & Management: Develop and oversee the creation of high-quality, engaging, and original content for social media channels, including graphics, videos, and written posts, tailored to each platform.
Community Engagement: Interact with followers, respond to comments, and engage with gaming communities to build strong relationships and maintain a positive brand image.
Campaign Execution: Plan and execute marketing campaigns and promotions, leveraging social media to maximize reach and impact.
Analytics & Reporting: Monitor social media metrics, analyze performance, and provide reports with insights and actionable recommendations for improvement.
Collaboration: Work closely with cross-functional teams to align social media activities with overall marketing efforts.
Trend Monitoring: Stay updated on gaming industry trends, emerging platforms, and best practices to ensure the brand remains relevant and competitive.