Offer summary

Qualifications:

2–4 years of experience in email and SMS marketing, Proven hands-on experience with Klaviyo, Excellent writing and proofreading skills, Strong communication and project management skills..

Key responsibilities:

Plan, create, and manage email and SMS marketing campaigns through Klaviyo

Develop and segment audiences for personalized messaging

Analyze campaign performance and generate reports with actionable insights

Ensure email/SMS campaigns align with brand tone and business goals.

Job description

This is a remote position.

Job Highlights:

Contract: Independent Contractor
40 hours per week
Monday to Friday, 8AM to 5PM Las Vegas, NV
Includes 1-hour unpaid break

Client Timezone: Las Vegas, Nevada USA (Pacific Standard Time)

Overview: We’re looking for a results-driven Email & SMS Marketing Specialist to lead the strategy, execution, and performance of our CRM campaigns. You’ll create compelling journeys that drive guest engagement, build loyalty, and increase conversion across all touchpoints. This role requires deep experience with Klaviyo, strong copywriting instincts, performance-minded thinking, and the ability to craft dynamic content that speaks directly to our diverse audience—from tourists and locals to VIPs and event organizers.

Key Responsibilities

Plan, create, and manage email and SMS marketing campaigns through Klaviyo
Develop and segment audiences for personalized and targeted messaging
Build flows, automations, and drip campaigns to nurture leads and drive conversions
Collaborate with the creative team for campaign visuals, copy, and calendar planning
Manage campaign A/B testing to optimize open rates, CTR, and revenue per message
Analyze campaign performance and generate reports with actionable insights
Ensure email/SMS campaigns align with brand tone, promotions, and business goals
Maintain email/SMS compliance (TCPA, CAN-SPAM, etc.)
Monitor and grow list health and engagement

Requirements

2–4 years of experience in email and SMS marketing
Proven hands-on experience with Klaviyo (flows, campaigns, segmentation, analytics)
Strong understanding of CRM strategy, lifecycle marketing, and audience segmentation
Excellent writing and proofreading skills
Experience with A/B testing and performance optimization
Basic HTML knowledge is a plus
Strong communication, project management, and organizational skills
Ability to thrive in a fast-paced, high-volume marketing environment