Paid Search Strategist

extra parental leave
Remote: 
Full Remote
Contract: 
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Offer summary

Qualifications:

High School diploma/GED or higher with at least eight years of marketing or digital media experience, or a Bachelor's degree with five years of experience., Deep expertise in paid search bid strategies and platforms like Google Ads and Microsoft Ads., Advanced knowledge of Microsoft Excel and Tableau for data analysis., Proven ability to manage multiple projects and budgets simultaneously..

Key responsibilities:

  • Develop and manage Progressive's paid search strategy for various product lines.
  • Collaborate with the Media team on measurement and modeling of paid search programs.
  • Make data-driven decisions to achieve targeted key performance indicators (KPIs).
  • Problem-solve and think creatively in a dynamic environment.

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Progressive Insurance XLarge http://www.progressive.com/careers
10001 Employees
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Job description

Progressive is dedicated to helping employees move forward and live fully in their careers. Your journey has already begun. Apply today and take the first step to Destination: Progress.

As a paid search strategist on the Media team, you’ll develop and manage Progressive’s paid search strategy for auto, property, and other product lines to drive and sustain profitable growth. You’ll work closely with the Media team on measurement, modeling, and all other facets of the paid search programs. You’ll make data-driven decisions to manage the paid search programs to their targeted key performance indicators (KPI's).

This is a remote position.

Must-have Qualifications

  • High School diploma/GED equivalent or higher and a minimum of eight years related marketing or digital media experience
  • Bachelor's degree or higher and a minimum of five years related marketing or digital media experience

Preferred Skills

  • Deep expertise in paid search bid strategies and the associated platforms (Google Ads, Microsoft Ads, Google Editor, Microsoft Editor)
  • Advertising agency or in-house brand paid search experience
  • Data-driven approach with advanced knowledge of Microsoft Excel and Tableau
  • Proven experience handling multiple projects and budgets simultaneously
  • Ability to problem solve and think creatively in a constantly evolving environment

Compensation

  • $72,100 - $96,100/year
  • Gainshare annual cash incentive payment up to 30% of your eligible earnings based on company performance 

Benefits

  • 401 (k) with dollar-for-dollar company match up to 6%
  • Medical, dental & vision, including free preventative care
  • Wellness & mental health programs
  • Health care flexible spending accounts, health savings accounts, & life insurance
  • Paid time off, including volunteer time off
  • Paid & unpaid sick leave where applicable, as well as short & long-term disability
  • Parental & family leave; military leave & pay
  • Diverse, inclusive & welcoming culture with Employee Resource Groups
  • Career development & tuition assistance

Energage recognizes Progressive as a 2024 Top Workplace for: Innovation, Purposes & Values, Work-Life Flexibility, Compensation & Benefits, and Leadership.

Equal Opportunity Employer

For ideas about how you might be able to protect yourself from job scams, visit our scam-awareness page at https://www.progressive.com/careers/how-we-hire/faq/job-scams/

Required profile

Experience

Industry :
Insurance
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Microsoft Excel
  • Creative Thinking
  • Problem Solving

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