Your Responsibilities:
- Partner Acquisition & Enablement: Identify, recruit, and onboard new channel partners with a focus on those offering managed services and cloud-based business models. Drive partner activation and performance through structured onboarding and enablement programs.
- Value-Added Selling: Promote TP-Link’s B2B solutions through consultative, value-based selling. Equip partners to deliver tailored solutions that address customer pain points and deliver measurable business outcomes.
- Sales & Technical Enablement: Collaborate with engineering and product teams to deliver impactful sales and technical training. Ensure partners are fully equipped to position, sell, and support TP-Link’s Omada and Vigi solutions.
- Business Planning & Execution: Co-develop strategic business plans with key partners, including revenue targets, marketing activities, and joint go-to-market initiatives. Track execution and optimize for growth.
- Customer Engagement: Support partners in customer-facing engagements, helping to shape solution architecture and ensure customer satisfaction. Build strong relationships with key end-customers to drive loyalty and retention.
- Cross-Functional Collaboration: Work closely with Systems Engineering, Business Development, Inside Sales, and Marketing to align on strategy, share insights, and drive coordinated execution.
- Portfolio & Market Alignment: Provide feedback to the product and portfolio teams to ensure offerings align with market needs. Influence roadmap decisions based on partner and customer insights.
- Marketing & Demand Generation: Partner with marketing to plan and execute campaigns, events, and digital initiatives that generate leads and build brand awareness in the B2B space.
- Performance Management: Own key business routines including forecasting, QBRs, MDF planning, and channel rebate tracking. Use data to drive accountability and continuous improvement.
- Market Intelligence: Stay ahead of industry trends, competitor moves, and emerging technologies. Use insights to refine strategy and uncover new opportunities.