PROGRAMMATIC MEDIA BUYER - SETUP (REMOTE) - GDM (GRAY-TV)

About Gray Media:

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

• Comprehensive Medical(Rx), Dental, and Vision Coverage
• Health Savings Account with Company contributions
• Flexible Spending Account
• Employer-paid life and disability benefits
• Paid parental leave benefits
• Adoption and Surrogacy Benefits
• 401(k) Plan, including matching and profit-sharing contributions
• Employee Assistance Program
• Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
• Paid Time Off, including Relocation PTO
• Focus on Caring

Salary/Wage:

$45,000 -$55,000 (DOE)

Shift and Schedule:

Mon. - Fri. (Manager's Discretion)

Full-Time

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Job Summary/Description:

The Digital Programmatic Media Buyer will assist in digital revenue growth through programmatic buying and supporting Gray Digital Media’s client expectations. The role will focus on identifying target audiences, managing large budgets in real-time bidding environments, and providing internal insights on digital campaign reporting. This is a remote position.

Duties/Responsibilities include (but are not limited to):

- Build out media buys for various ad platforms using effective media buying strategies and oversee the day-to-day execution of the campaign.
- Ensure campaign KPIs are met and within budget requirements, tracking costs and ROI
- Manage communication and requests from individual assigned markets.
- Contribute to building and analyzing reports on campaign status and pacing.
- Actively review QA status and resolve any issues.
- Helps in pacing campaigns to ensure full delivery
- Displays great communication both in a team setting and with markets.
- Stays up to date with emerging trends and features in the programmatic media buying space.
- Other duties as assigned.

Qualifications/Requirements:

- Experience in digital marketing is preferred
- Passion for marketing and providing results for small and large businesses
- Experience with the Microsoft Office suite of products
- Handles pressure and works on deadline-focused duties
- Strong time management and task management skills

If you feel you’re qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

GDM/Gray-Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.