SEO Manager (SA)

SEO Manager

Full-time, permanent.

Remote. Based in South Africa.

About Greenpark

Greenpark is a global, award-winning, performance-driven content leader and brand publishing agency. Our Purpose is to help brands create meaningful connections that impact people’s lives through performance-driven content for search and social. Our unique expertise in Omnichannel Search & Insights, Creative Content and Performance Tech are delivered to our clients via an ad agency and in-house model.

We do this for a global client portfolio including Unilever, Campari Group, AIA, Sanofi, Nestle, Lipton, Kimberley Clark, Straumann, Ricola, Globe Telecom, and more.

Our Values

As a company, we strive and act together in our ambition to make a positive impact for the people and brands we serve, we do everything with kindness and respect at the core. ‘We Strive’, ‘Acting Together’, ‘With Kindness’ are the values that guide us.

About the role

We’re looking for an experienced SEO Manager to join our SEO team and work with one of our largest clients in EMEA and the US. This role requires someone who is both strategic and execution-focused — equally comfortable crafting organic performance strategies as they are optimizing omnichannel campaigns.

You’ll work cross-functionally with strategy, content, and data teams to ensure SEO drives measurable business outcomes and integrates seamlessly with the broader business.

What you’ll do

·        Execute SEO strategy across technical SEO, content (on-page), backlink strategy, etc.

o   Technical SEO auditing and monitoring, including error identification.

o   Recommendations for Tech SEO fixes and prioritisation by impact.

·        Content optimisation recommendations, including tags and titles. 

·        Keyword research and taxonomy creation, and competitive gap analysis.

·        Identification of SEO performance blockers, and prioritisation of fixes.

·        Extracting, collating, and analysing web performance data and stats.

·        Develop materials, templates processes and methodologies to deliver ‘world-class’ SEO.

·        Deliver the unique GPC methodology in support of creating multi-market content at scale.

·        Support content teams to create and optimise assets that align with the SEO strategy.

·        Build capability and processes to monitor and report on SEO metrics and performance.

o   Assist in the creation of reports and dashboards for presentation to clients.

·        Research, plan, and build out content strategies for GPC clients.

·        Communicate SEO insights and expertise to clients.

·        Build out decks to support strategic search optimisation consulting. 

·        Create, update, and summarise monthly SEO reports.

·        Support all account-related SEO activity.

·        Manage and validate (QA) freelancer outputs to meet highest standards.

·        Review multiple language work - especially around keyword discovery.

·        Create content briefs at scale for both projects and content hubs.

·        Review articles created for SEO quality assurance.

·        Recommend relevant content optimisations for maximum impact. 

·        Supporting Head of Search on new-business requirements and larger projects.

·        Where required, manage time and quality of freelancers and junior members of staff.

·        Liaise with project management team to improve processes and resource management.

About you

·        4+ years of experience within the SEO industry

·        Experience within a similar role in an agency environment

·        Preferably educated to degree-level

·        Fluency in either Italian, French, German and Spanish would be advantageous

·        Strong working knowledge of the latest SEO techniques and algorithm updates

·        Good knowledge of Google Webmaster Tools, Google Analytics and AdWords

·        A proven track record in delivering high performance SEO strategies for a range of clients

·        Experience in creating effective outreach strategies

·        Excellent communication and client-facing skills

·        Strong HTML and CSS skills

·        Excellent presentation and reporting skills

·        A good working knowledge of WordPress and other CMS platforms

·        You live & breathe Greenpark’s core values—championing openness, respect, innovation, and teamwork—so that every interaction, both internally and externally, reflects our commitment to our values.

How we’ll support you

• 25 days of paid holidays per year + ZA public holidays and your birthday off.
• Christmas Closure - (extra days on top of your holiday allowance)
• A monthly entertainment subscription paid by the company (e.g. Amazon Prime, Netflix, Spotify, etc)
• Access to Free VDU Eye Tests and Employee Assistance Programme (EAP).
• Participate in wellness and peer recognition initiatives (e.g. On The Spot Awards and Value Champion Awards).
• Social Events – Join us for our major annual social events: Spring, Summer, Halloween and Christmas parties, plus many other ad-hoc events. 
• WFA policy – work from abroad for up to 4 weeks per year.
• Yearly Calm subscription

At Greenpark, we believe the best ideas come from the widest range of perspectives. We welcome and celebrate every background, identity, and experience across our global workforce. By fostering a culture of respect, inclusivity, and collaboration, we’re committed to ensuring everyone’s voice is heard and everyone can thrive.

All applications shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status or any other protected characteristics.