Offer summary

Qualifications:

Minimum of 2+ years of experience in SEO with a proven track record., Excellent keyword research, writing, editing, and proofreading skills., Strong understanding of SEO principles and best practices, including content strategy., Familiarity with WordPress or similar CMS platforms, and tools like SEMrush and Google Analytics..

Key responsibilities:

Create and optimize SEO content for both in-house properties and clients.

Conduct keyword research and provide strategic content recommendations.

Implement website optimization strategies and track performance metrics.

Analyze monthly client reports and provide insights based on data.

Job description

SEO Content Specialist Role Description

This is a part-time position, offering up to 20 hours per week of work.

While this Position relies on traditional SEO skills to achieve results in the Marketplace, the SEO Specialist will primarily be creating content and working within CMS (WordPress) daily to achieve desired Rankings.
The SEO Specialist position is a hands-on role that is also responsible for building SEO strategies, leveraging best practices to accomplish desired results and keeping RMI properties and clients on the trajectory for growth. Through a combination of technical and marketing savvy skills, the SEO Specialist improves natural search engine rankings, while collaborating with internal teams, as well as external clients as needed.
The successful SEO Specialist is a self-starter that has a strong desire to learn and grow, as well can adjust and problem-solve as priorities or opportunities change. In this role we are seeking an individual that can perform essential duties of the job outlined below, help define processes and practices to align with the business growth vision and is willing to accept special projects as assigned.

Responsibilities:
Content Creation

The SEO Content Specialist can leverage their SEO Research and Optimization skills to create excellent SEO Research and Landing Page Content. This role is for both in-house properties as well as for Clients- so being able to adapt to different client needs and sensibilities in writing is necessary
As such, they will strive to become a subject matter expert within their subject space, with the ability to create excellent and engaging original SEO content, which will delight Users and become part of ongoing traffic generation.

Keyword Research

Conduct keyword research using various tools based on client goals and KPIs
Identify landing pages for established keywords and opportunities.

Website Optimization Strategies

Website optimization for search engines: meta data elements, structured data, content recommendations, site architecture, page layout issues, internal and external linking
Provide strategic content recommendations
Creation of content daily, executing on SEO strategies.

Tracking and Reporting

Create and analyze monthly client reports and provide competitive insights
Pull relevant program data from popular analytics platforms such as Google Analytics, Looker/Google Data Studio, etc

Qualifications:

Minimum of 2+ years of experience in SEO with a proven track record required
Excellent keyword research skills required
Excellent writing, editing, and proofreading skills.
Strong background in content strategy and copywriting preferred
Strong understanding of SEO principles and best practices.
Ability to conduct thorough keyword research and incorporate keywords strategically into content.
Proven track record of producing high-quality website content and blog posts that drive organic traffic and engagement.
WordPress or similar CMS platform – Elementor is a big plus.
HTML, CSS, a basic knowledge of how technologies such as JavaScript can affect SEO.
A good understanding of UX.
A strong running knowledge of: SEMrush, Ahrefs, Google Search Console, Google Analytics, Screaming Frog, or similar tools.
Offsite SEO is a BIG plus: Develop offsite strategy and manage execution of outreach and promotional strategies for link acquisition.
Organized, can communicate with internal stakeholders, teams and clients.
Curiosity, attention to detail, can think out of the box, juggle projects, and hitting deadlines is a must for this role.

The above declarations are not intended to be an “all-inclusive” list of duties and responsibilities of the job described, nor are they intended to be such a listing of the skills and abilities required to do thejob. Rather, they are intended only to describe the general nature of the job and be a reasonablerepresentation of its activities.

Any valid, official communication from our recruiters and hiring managers will come via a responsemine.com or an applytojob.com email address. If you receive an email from an account other than an email address with the [email protected] or @applytojob.com, please contact us directly at 404-233-0370 and speak with Amy Rich as you may be a victim of a phishing scam.

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