Offer summary

Qualifications:

Strong experience (2+ years) in user acquisition for mobile games, particularly with platforms like Facebook Ads and Google Ads., Data-driven mindset with the ability to analyze and optimize campaigns effectively., Fluent in English, both written and spoken, with excellent communication skills., Passionate about mobile games and familiar with industry trends..

Key responsibilities:

Drive user acquisition growth across various channels including Facebook Ads, Google Ads, and TikTok.

Build and maintain strong relationships with key partners and stakeholders.

Develop and execute long-term strategies for user acquisition, focusing on a shooter game with in-app purchases and ad monetization.

Conduct research and testing to innovate and enhance internal marketing processes.

Job description

ZeptoLab is looking for a Senior UA Manager with an advanced stack of ad platform knowledge and growth tools!

If performance growth is about you, you think data is first, and you love ad tech then check out the job description and push ‘apply’

Ready to level up your career with people who create games loved by millions? Join our team!

Goals:

Drive UA growth across all main channels (Facebook Ads, Google Ads, TikTok, ASA, Ad Networks).
Build and nurture strong relationships with key partners.
Share UA expertise across marketing and product teams.
Drive experimenting and innovations.
Enhance internal processes within the Marketing team.

Day to day:

Develop and execute a long-term vision for UA channels, specifically for a shooter game with IAP + Ad monetisation.
Launch, analyse and optimise campaigns to drive results.
Ensure channels remain at the forefront of key performance indicators (KPIs) and maintain top-tier performance.
Conduct research, test hypotheses, and present results to the team.
Develop and implement structured testing processes for new game launches.
Stay up-to-date with industry trends, emerging technologies, and best practices

Requirements

Strong experience (2+ years) in UA for mobile games (Facebook Ads, Google Ads, TikTok, ASA, Ad Networks).
Data-driven mindset.
Ability to manage multiple directions simultaneously, while maintaining attention to detail and meeting deadlines.
Fluent English (written & spoken).
Passionate about mobile games.

Benefits

We do something magical and unique – we create great games – and we do it well;
We operate in a challenging and rapidly growing mobile gaming industry;
We are a cohesive team of enthusiastic professionals - so your input will be heard, and your role in the project will be weighty;
Diversity and inclusion are important to us. ZeptoLab is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, age, gender, gender identity or expression, sexual orientation, or disability;
And at last – we’ll offer you an attractive compensation package (from wages to social intangible elements. Package includes medical insurance, fitness and a lot of additional services).

Required profile