5+ years of experience in Media Planning or Performance Marketing required., A bachelor's degree in Business, Marketing, Communications, or Management is preferred., In-depth knowledge of paid media and analytics for strategic direction., Highly organized with the ability to manage multiple campaigns for distinct audience personas..
Key responsibilities:
Lead the planning and execution of paid media initiatives.
Drive reporting, optimization, and analysis of channel performance.
Maintain clear communication with team members and stakeholders.
Collaborate with internal stakeholders to align business priorities and ensure campaign success.
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What do we do?
Intelliswift Software Inc. conceptualizes, builds, and supports the world's most amazing technology products and solutions. Our team of rich experts from diverse backgrounds contributes to making Intelliswift one of the most reliable partners in IT and Talent solutions. We specialize in delivering world-class Digital Product Engineering, Data Management and Analytics, and Staffing Solutions services to Fortune companies, SMBs, ISVs, and fast-growing startups.
To whom do we cater?
Industries: Technology, Media, Telecom, Pharma, Healthcare, Banking & Finance, Retail
Where are we headed?
We are driven to leverage our innovation and deep expertise to create a long-lasting impact for our customers and stakeholders.
What drives us?
• We believe in delivering sustainable and future-driven solutions.
• We believe in enabling everyone that works with us – from clients to partners to employees.
• We believe that the future belongs to those who Love the New – which is why we are constantly reinventing and innovating NEW solutions to enable businesses to stay ahead of the competition.
Job Title: Digital Media Marketing Manager (Marketer & Creative Personas – Americas) Location: Preferred hybrid in San Jose, CA or Seattle, WA. Remote candidates also accepted. Duration: 7 months Contract Type: W2 only Pay Rate: $45.77/Hour
Role Mandate:
This is an exciting opportunity to lead digital marketing strategy and campaign execution for Marketer and Creative Persona Engagement campaigns across the Americas.
In this role, you will plan and execute paid media campaigns—primarily targeting Marketer and Creative personas—across social media and ABM display platforms.
You’ll collaborate closely with internal stakeholders to align business priorities, own campaign tracking and measurement, ensure campaigns launch on time and within budget, and support broader performance objectives.
Success in this role requires strong partnership with Journey Stakeholders, Analysts, and cross-functional marketing teams within Client’s Global Enterprise Marketing organization.
You’ll join a high-performing team of marketing managers who regularly share ideas, test new strategies, and optimize campaigns to produce a measurable impact.
The ideal candidate has a proven track record in digital advertising and performance measurement, demonstrates creative thinking and problem-solving skills, and thrives in a fast-paced, collaborative environment.
Responsibilities
Lead the planning and execution of paid media initiatives, leveraging vendor and stakeholder partnerships to refine strategy and enhance efficiency.
Leverage a variety of channels and audience segments to effectively reach and engage key targets, driving web engagement.
Drive reporting, optimization, and analysis of channel performance to identify benchmarks, trends, blockers, and key levers that will inform new strategies to improve performance.
Maintain clear, consistent, and regular communication with team members and stakeholders to ensure alignment on strategy, execution, objectives, and performance metrics.
How You'll Succeed
5+ years of experience in Media Planning or Performance Marketing required.
A bachelor's degree (B.A. or B.S.) in Business, Marketing, Communications, or Management is preferred, or equivalent experience in digital marketing.
In-depth knowledge of paid media with a keen interest in leveraging analytics to explore and adopt new strategic directions.
Highly organized with a proven ability to design, prioritize, track, and optimize multiple campaigns customized for distinct audience personas.
In-depth understanding of ABM display and paid social channels and platforms. Experience in Account-based marketing and lead generation (Content Syndication) is a plus.
Applies a highly analytical mindset to campaign implementation, testing, and performance analysis with acute attention to detail.
Proactive and self-motivated, with the ability to work independently, troubleshoot challenges, and take full ownership of projects and workflows.
A reliable and collaborative contributor who works with integrity, shares knowledge openly, and enhances team success through collective effort.
Required profile
Experience
Industry :
Information Technology & Services
Spoken language(s):
English
Check out the description to know which languages are mandatory.