Offer summary

Qualifications:

1-4 years of work experience in PPC/SEM including Facebook Ads, Google Ads, and Instagram Ads., Hands-on experience with leading app analytic tools., Strong verbal and written communication skills., Experience in app/mobile installations and campaign ad copywriting..

Key responsibilities:

Manage app installations and engagement through ASO and social media advertising.

Plan and execute campaigns to boost user acquisition and app downloads.

Optimize various online channels for organic user acquisition.

Create and manage influencer partnerships for news content.

Job description

Job Description:

1. App installations and engagement, App store optimization (ASO). Managing Facebook/Google/Instagram and other social media platforms Advertising Social Media Management.

2. Campaign planning and end to end execution to ensure top notch results and Quality User Acquisition. Planning communications including SMS/ Email & Push to keep the users engaged and better Day1 to Day 30 Retention.

3. Plan and execute campaigns to boost the total user base and increase app downloads.

4. Mobile advertising on Adwords and Facebook, conversion tracking, website advertising, DSP, Youtube & Gmail advertising, Remarketing, Audience Targeting, device targeting, display & search advertising, Universal app campaign advertising, landing page optimization.

5. Hands-on experience with leading app analytic tools

6. Optimizing App Store, blog and other online channels to drive more organic User Acquisition and increase app downloads.

7. Create and manage influencers for News content.

8. Social Media Optimization

Mandatory Skills: SEM, PPC, Performance Marketing, SMO, SMM

Candidate's Skillset :

1. Excellent verbal and written communication.

2. 1-4 Years of work experience in PPC/SEM Including Facebook ads, Google Ads, Instagram Ads etc.

3. Ability to Write the Campaign Ad copies.

4. 1+ Years of work experience in App/Mobile Installations.

5. Ability to think strategically and execute methodically.

Required profile