Offer summary

Qualifications:

Proven experience in paid digital advertising campaign management., Strong analytical skills with a focus on data-driven decision making., Proficiency in major advertising platforms such as Facebook Ads and Google Ads., Understanding of basic SEO principles and strong communication skills..

Key responsibilities:

Manage and optimize paid advertising campaigns across multiple platforms.

Create and monitor performance of Google Ads campaigns.

Provide detailed analytical reports on campaign performance and make data-driven recommendations.

Identify trends and optimization opportunities across platforms.

Job description

This is a remote position.

Role Name: Digital Marketing Specialist - Paid Advertising Focus

Schedule:

Monday to Friday, 4 hours a day flexible within 8am to 6pm Eastern

Client Overview

Join a forward-thinking business services consultancy that’s revolutionizing how companies approach their digital presence. We partner with innovative businesses across multiple industries, delivering data-driven solutions that drive real growth. Our collaborative environment offers the opportunity to work with diverse clients while making a meaningful impact on their digital success.

Job Description

As our Digital Marketing Specialist, you’ll spearhead sophisticated digital advertising campaigns across multiple platforms, turning data into actionable insights that drive client success. This role offers unique exposure to diverse industries and marketing challenges, where you’ll leverage your analytical expertise to optimize campaign performance and deliver measurable results. You’ll work directly with business leadership, providing strategic recommendations based on performance metrics and market trends.

Responsibilities:

Manage and optimize paid advertising campaigns across multiple platforms (Facebook, Instagram, TikTok, LinkedIn)
Create and monitor performance of Google Ads campaigns
Provide detailed analytical reports on campaign performance
Make data-driven recommendations for campaign improvements
Identify trends and optimization opportunities across platforms
Implement basic SEO strategies
Analyze existing campaigns and provide optimization recommendations

Requirements:

Proven experience in paid digital advertising campaign management
Strong analytical skills with focus on data-driven decision making
Proficiency in major advertising platforms (Facebook Ads, Google Ads, LinkedIn Ads)
Experience with campaign performance reporting and analysis
Understanding of basic SEO principles
Strong communication skills for providing recommendations
Detail-oriented mindset with focus on metrics and results