Account Manager - Marketing Automation and Talent Solutions

Description

Enter or Past Your Job Description

Scoping

• Oversee the management and strategic growth of key client accounts within the marketing automation landscape.
• Oversee the management and strategic growth of key client accounts within the talent solutions landscape
• Define and establish clear objectives for client engagement, success metrics, and long-term account and talent planning.
• Navigate and manage complex client needs, balancing strategic initiatives with tactical daily management.
• Act as a primary stakeholder in developing the marketing automation strategy and/or talent solutions strategy ensuring it aligns with both client and company objectives.

Client Onboarding

• Facilitate smooth onboarding of new clients, ensuring they are fully integrated into our systems and familiar with our marketing automation tools.
• Develop and manage onboarding plans that customize solutions to meet client business objectives.
• Work with the PM on Project to Build Kick off Decks and Contribute or help Build Template Library for scale of recurring client business use cases.
• Run Weekly Status Calls with our Clients

Experience Management

• Constantly assess client experiences and satisfaction with our services to ensure alignment with their strategic objectives.
• Proactively adjust strategies based on client feedback and performance metrics 
• Develop independent relationships with our clients outside of our amazing Teams Domain expertise.
• Listen to what is meant, not what is said, when different
• Relieve clients of the burden of decision making by inheriting their business problems
• Become the clients right hand without becoming their task master
• Become the clients Advisor while effectively negotiating Win (Consultant), Win (Client) Win (Marvel Marketers) Outcomes.

Renewals Performance Monitoring

• Monitor and report on contract renewals, focusing on maintaining high retention rates and identifying opportunities for contract expansion.
• Understand that renewal is a direct function of retention and satisfaction.
• Understand that we are a referral based organization so our target retention rate is 100% . . . Not only possible, but demonstrated in our tenure.

Growth and Scale

• You will be responsible and accountable for Growing the Account across several metrics:
• Revenue
• Stakeholders
• Team
• Referrals
• Testimonials
• Across Logos
• Across Service Offerings

Leading Teams

• Lead and mentor a team of consultants, project managers, and support staff across your projects
• Promote a culture of high performance and continuous improvement.
• Promote a culture of excellence and calmness
• Understand that the function exists for when things break, not for when things are all operating perfectly.
• Understand the importance of your role sitting squarely between our clients who pay our bills and our employees who deliver amazing service every day.
• Understand that consultants are your team members not your proxy to the client

Financial Oversight

• Oversee financial aspects of client accounts, including budgeting and forecasting, ensuring profitability and efficient resource utilization.
• Be comfortable with math, numbers, margins, allocation, utilization, budgeting, negotiation, forecasting, burn rates and expense management.

Issue Resolution and Escalation Management

• Identify and resolve issues that arise with client accounts, escalating them to appropriate internal teams when necessary.
• Implement strategies to mitigate and prevent potential future issues.
• Identify risk proactively, not through the client
• Enable internal teams to be successful with accurate measured recommendations
• Work closely with HR and People Managers to resolve problems efficiently, effectively and with compassion.

Participation in Resource Management

• Collaborate with internal teams to ensure that the right resources are available and aligned to meet client needs.
• Advocate for your clients and figure out how to work with ANY profile, not just the ones you like to work with
• Bring accurate forecasts and requests to resource request management.

QBR (Quarterly Business Review) Delivery

• Prepare and deliver comprehensive quarterly business reviews to clients, highlighting successes, areas for improvement, and strategic advice for upcoming quarters.
• Align marketing automation strategies directly with client business outcomes, ensuring that all initiatives support the client’s overall business goals.
• Maintain Metadata on your client throughout the engagement to accurately understand what matters to them most.  
• Understand how to tell a story of success
• Expert Presentation Building and Deliver Skills
• Ability to Command a meeting/ call /Video/ room crucial
• Ability To be seen as a senior trusted member critical

Build Domain Expertise

• Within 1 Quarter, you should be able to hold advanced high level conversations about Marketing Automation (Regardless of Platform) and Talent solution strategies for our clients, regardless of role. 
• You will accomplish this not only because you will be immersed with clients, but also have genuine intellectual curiosity, acumen and interest in learning the domain of your stakeholders.  
• You will be expected to understand the value of standing on your own feet with clients, instead of relying on the consultants when engaging clients about their problem statements

• You understand the importance of clear cohesive emails
• You understand when to leverage meetings, versus pings, versus video, versus docs
• You do not make math mistakes
• You listen actively and pivot real time to the changing needs of the client.
• You are self-driven and do not require micro management
• You update your salesforce opportunities and follow processes understanding the impact this has on others’ jobs.

• Bachelor’s degree in Marketing, Business Administration, or relevant field.
• Proven work experience as an Account Manager, Key Account Manager, Sales Account Manager, or relevant role.
• Demonstrable ability to communicate, present, and influence key stakeholders at all levels of an organization, including executive and C-level.
• Experience with CRM software (e.g., Salesforce, HubSpot) and marketing automation platforms (e.g., Marketo, Pardot, Eloqua).
• Solid experience with G Suite, and MS Office (particularly MS Excel) and CRM software.
• Experience delivering client-focused solutions to customer needs.
• Proven ability to manage multiple account management projects at a time while maintaining sharp attention to detail.
• Excellent listening, negotiation, and presentation abilities.
• Strong verbal and written communication skills.
• Expert Escalation management Skills
• Very Comfortable with Ambiguity and Change.  The Role will move around the org as it grows. 
• Be Nice
• Be Positive
• Be Passionate
• Be #Excellent