Match score not available

Social Content Writer (Google Business Profile & Meta)

Remote: 
Full Remote
Contract: 
Work from: 

Offer summary

Qualifications:

Proven experience in writing clear and engaging content for social media platforms., Strong understanding of SEO best practices and localised content creation., Ability to adapt messaging for different audiences and platforms., Self-motivated with a proactive approach to meeting deadlines..

Key responsabilities:

  • Write and schedule weekly content for Google Business Profile and Meta platforms.
  • Research and incorporate suburb-specific language into posts.
  • Translate client briefs into engaging and trustworthy copy.
  • Collaborate with team members to ensure content meets quality standards.

VA World Outsourcing PTY LTD logo
VA World Outsourcing PTY LTD SME http://vaworldoutsourcing.com/
51 - 200 Employees
See all jobs

Job description

This is a remote position.

About the Client:
We help small businesses become the most trusted local experts in their area. Our websites, content, and strategy elevate them above their competitors — clearly, consistently, and locally.

We value:
Slow is smooth. Smooth is fast.
We prioritise quality, clarity, and calm execution. Rushing creates chaos; mastery moves with intention.
Do the right thing.
We act with integrity — even when no one is watching. We take ownership, admit mistakes, and protect trust.
Be, unapologetic.
We stand by our work, our standards, and our people. We say what we mean, and we don't dilute excellence to make others comfortable.
Take care of people.
Clients, colleagues, contractors — we lead with empathy, listen with curiosity, and assume the best in others.
Consistency beats intensity.
We show up and deliver, day after day. Results come from disciplined habits — not short bursts of energy.


Role Summary
As our Social Content Writer, your mission is to deliver highly localised, brand-aligned content for Google Business Profile and Meta platforms (Facebook & Instagram) that connects, engages, and converts.

You’ll write content that’s clear, human, and tailored to small business owners — from florists in Fremantle to roofers in Rockhampton. You’ll work within our systems and team to deliver fast, accurate work with meaning.


Key Responsibilities
● Write and schedule weekly GBP and Meta content for multiple small business clients.
● Research and use suburb-specific language to create hyper-local posts.
● Translate client briefing notes into clear, trustworthy, and engaging copy.
● Adapt messaging to suit platform and audience (Meta vs. GBP).
● Ensure SEO best practices are followed (keywords, categories, CTAs).
● Collaborate with the Head of Content and offshore teams to complete reviews.


You’ll Succeed If You:
● Write clearly, concisely, and persuasively — quickly and with minimal errors.
● Understand the content needs and tone differences across platforms.
● Are proactive, dependable, and self-motivated.
● Deliver high-quality content with attention to local details and zero shortcuts.
● Take pride in creating content that builds trust and reflects real businesses.


What Success Looks Like (KPIs)
● 90%+ Alignment with Client Brand Voice & Local Relevance (review + client feedback)
● 85%+ of Posts Meet GBP & Meta Content Standards on First Draft
● Content Revision Distribution:
 ○ 80% of posts require no revision
 ○ 15% of posts require only one revision
 ○ No more than 5% of posts should require two or more revisions
● 95% On-Time Post Delivery Rate
● 4.0+/5.0 Collaboration Rating from Team (Quarterly 360° Review)


Incentive Bonus Structure
If you hit 100% of your monthly KPIs:
→ You’ll receive a $100 performance bonus for that month.

If you hit 100% of your KPIs for three months in a row:
→ You’ll receive a $500 bonus at the end of the quarter.

We reward consistency, attention to detail, and accuracy. This bonus is designed to acknowledge and encourage excellence.



Required profile

Experience

Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Research
  • Proactivity
  • Detail Oriented
  • Reliability
  • Communication

Social Media Content Creator Related jobs