Location: Atlanta, Georgia
Job Type: Contract
Compensation Range: $75 - 88 per hour
Cella is seeking a highly skilled and motivated
Salesforce Marketing Cloud (SFMC) Journey & Automation Specialist to contribute to a high-priority project. In this pivotal role, you will be responsible for the critical task of building, maintaining, and optimizing multi-step customer journeys, sophisticated automations, and seamless integrations within Salesforce Marketing Cloud.
Responsibilities:
- Design, build, and maintain complex, multi-step customer journeys utilizing Journey Builder, incorporating triggers, decision splits, and weight conditions.
- Develop, implement, and manage automations using Automation Studio, including data imports, exports, and scheduling processes.
- Create and manage dynamic email content leveraging HTML, CSS, AMPscript, SQL, SSJS, and JavaScript, ensuring seamless integration with website backend systems.
- Establish and maintain API integrations between Salesforce Marketing Cloud and other systems.
- Work extensively with data extensions and custom data models to ensure accurate audience segmentation and personalized communication.
- Conduct thorough quality assurance (QA), troubleshoot issues, and fine-tune journeys and automations for optimal performance and accuracy.
- Effectively present and articulate technical designs and solutions to both technical and non-technical stakeholders.
- Collaborate closely with senior stakeholders, the marketing team (to define audiences and release triggers), and the internal Salesforce specialist.
- Provide technical expertise and ownership in the execution of client-facing deliverables.
Qualifications:
- 4-5 years of proven experience managing complex, multi-step customer journey projects within Salesforce Marketing Cloud.
- Deep proficiency in Salesforce Marketing Cloud, including Journey Builder, Automation Studio, Content Builder, and API integrations.
- Strong expertise in web development languages such as HTML, CSS, and JavaScript, along with scripting languages like AMPscript, SQL, and SSJS.
- Demonstrated experience working with data extensions, custom data models, and dynamic content.
- Exceptional ability to QA, troubleshoot, and optimize Salesforce Marketing Cloud configurations for performance and accuracy.
- Excellent client-facing skills and a proactive, entrepreneurial approach to technical execution.
JOBID: 1090085
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).
This posting is open for thirty (30) days.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.