Offer summary

Qualifications:

Bachelor's degree in Marketing, Business, or a related field; Master's degree is a plus., Proven experience in marketing management with a focus on strategy and lead generation., Strong analytical skills and proficiency in marketing analytics tools., Excellent communication, interpersonal, and team management skills..

Key responsibilities:

Collaborate with the Global Head of Marketing to develop and execute comprehensive marketing strategies.

Manage both digital and traditional marketing channels to drive strategic goals.

Oversee the development and execution of marketing campaigns, monitoring their effectiveness.

Provide regular reports on marketing performance and use data-driven insights for continuous improvement.

Job description

About Us:

Endpoint is an interactive response technology (IRT®) systems and solutions provider that supports the life sciences industry. Since 2009, we have been working with a single vision in mind, to help sponsors and pharmaceutical companies achieve clinical trial success. Our solutions, realized through the proprietary PULSE® platform, have proven to maximize the supply chain, minimize operational costs, and ensure timely and accurate patient dosing. Endpoint is headquartered in Raleigh-Durham, North Carolina with offices across the United States, Europe, and Asia.

Position Overview:

The Associate Director, Marketing will collaborate with the Global Head of Marketing to develop and execute comprehensive marketing strategies. This role will involve cross-departmental collaboration and data-driven analysis to continuously refine strategies and achieve key objectives.

Responsibilities:

Strategic Marketing Planning: Collaborate with the Global Head of Marketing to develop and execute comprehensive marketing strategies that align with company goals and objectives, with a focus on strategy, awareness, lead generation, and conversion.

Online and Offline Marketing: Manage both digital and traditional marketing channels, including website optimization, email marketing, social media, print collateral, and events, all while driving strategic goals. You will ensure our marketing material is aligned with Endpoint’s brand and brand values.

Special Programs and Promotions: Conceptualize, plan, and execute special marketing programs and promotions to enhance brand awareness, generate leads, and drive conversions.

Campaign Management: Oversee the development and execution of marketing campaigns, monitoring key performance metrics to assess their effectiveness in achieving strategic objectives.

Market Research: Stay up to date with industry trends, competitive landscapes, and customer insights to inform marketing strategies, driving greater awareness and market positioning.

Budget Management: Manage the marketing budget effectively, allocating resources to maximize ROI and meet strategic targets.

Cross-functional Collaboration: Collaborate with other departments to ensure marketing efforts are aligned with company objectives.

Technology Proficiency: Leverage marketing tools and software, including CRM systems, marketing automation platforms, analytics tools, and content management systems, to optimize marketing campaigns and strategies.

Reporting and Analysis: Provide regular reports on marketing performance and use data-driven insights to refine strategies for continuous improvement, with a focus on strategy, awareness, lead generation, and conversion.

Education:

Bachelor's degree in Marketing, Business, or a related field. Master's degree is a plus.

Experience:

Proven experience in marketing management, with a strong focus on strategy, awareness, lead generation, and conversion.

Demonstrated success in developing and executing marketing strategies that drive results.

Strong analytical skills and proficiency in using marketing analytics tools.

Knowledge of biotechnology or life sciences is a plus.

Skills:

Creative thinker with the ability to generate innovative marketing ideas.

Excellent team player and team management skills.

Strong attention to detail

Excellent communication and interpersonal skills.

Highly dynamic and flexible, with a passion for marketing and a talent for thinking outside the box.

Highly organized and capable of managing multiple projects simultaneously.

Endpoint Clinical does not accept unsolicited resumes from search firms or any other third parties. Any unsolicited resume sent to Endpoint Clinical will be considered Endpoint Clinical property, and Endpoint Clinical will not pay a fee should it hire the subject of any unsolicited resume.

Endpoint Clinical is an equal opportunities employer AA/M/F/Veteran/Disability.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment, qualified applicants with arrest and conviction records.

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